Florianópolis Stands Out: Once Again The Most Competitive City in Brazil
For the second year in a row, Florianópolis stands out in the first position in the Municipal Competitiveness Ranking, an achievement that reinforces the excellence in various aspects of the incredible life that is led in this city.
Let's understand in depth the reasons that put Florianópolis at the top of this ranking, highlighting its main pillars and the factors that contribute to this exemplary performance.
Floripa It has been consistently recognized in global and national rankings, demonstrating its excellence in several key areas, including quality of life, safety, education, business opportunities, and healthcare. In other words, it's what makes it an excellent city to live in.
Florianópolis Stands Out at the Top: The Pillars of Competitiveness
O Municipal Competitiveness Ranking, carried out by Center for Public Leadership (CLP), analyzes 404 cities with more than 80 thousand inhabitants across the country. Florianópolis stands out in several areas, ensuring its leadership position. Of the 13 pillars evaluated, the city remained in Top 10 in four of them:
- Innovation and Economic Dynamism: 2nd position.
- Human Capital: 3rd position.
- Economic Insertion: 6th position.
- Quality of Health: 10th position.
Furthermore, Florianópolis is in the Top 100 in eight of the thirteen pillars evaluated, demonstrating its competitiveness in a variety of dimensions that directly impact the quality of life of its residents.




Preparing for a global market
The next frontier for Santa Catarina's technology sector, according to ACATE's Engelmann, is global reach. "We're well-positioned, and it's time to raise our flag internationally. In other words, demonstrating that global expansion is an integral part of the journey for local entrepreneurs," he emphasized.
Santa Catarina startups have already begun to make their mark globally. Among them, Decora, a company that provides 3D decoration scenarios for retailers, is a successful example. It was sold to the American company Creative Drive. The company's technology is now used by some of the world's largest retail chains, such as Apple and Walmart. "The large and complex Brazilian market encourages entrepreneurs to create world-class solutions," said Assunção.
Why is Santa Catarina an Excellent State?
The success and the reasons why Florianópolis stands out is not isolated; it is part of a broader context of excellence within the state of Santa Catarina. In State Competitiveness Ranking, Santa Catarina is the safest state in the country and the second most competitive in the overall ranking. This result reflects the state's strength in areas such as security, education, and economic dynamism.









Santa Catarina is a state recognized for its workforce, the capacity of its entrepreneurs and traders, and its full employment rate. These factors make the state stand out nationally. It's a state that stands out for investing in all its regions, recognizing and leveraging their unique characteristics.
The Role of Innovation and Technology in Florianópolis
Florianópolis stands out as a global technology hub, home to more than 4,000 technology companies. This scenario has transformed the city, known for its beautiful beaches and quality of life, into a true Silicon Valley Brazilian, often referred to as the Silicon IslandThe combination of innovation and quality of life is one of the main attractions for professionals and investors around the world.

Florianópolis: Global and National Recognition
The competitiveness of Florianópolis isn't limited to Brazil. The city is consistently recognized in global and national rankings, contributing to its reputation for excellence across a variety of sectors. Some of the city's most notable recognitions include:
- 1th place as the capital safer of the country.
- 1st place as the best city to raise children – Delta Economics & Finance.
- 1st place as the best city to live in South America – Tourist Maker Portal.
- 1st place as the best city to live in after 60 years of age in Santa Catarina – IDL Index.
- 1st place as the most competitive of the country.
- 2nd place of the smartest cities in Brazil – Connected Smart Cities.
- 3rd place in Human Development Index (HDI) - Brazil.
- 5th place as one of the best places to retire, both in Brazil and in the USA – Mongeral Aegon Longevity Institute and FGV.
- Among the 20 best cities to invest in real estate – Telegraph, UK.
These recognitions reflect the indescribable quality of life, infrastructure and ability to attract investments that Florianópolis offers.
Where to Live in Florianópolis? Strategic Choices
Florianópolis offers a variety of neighborhoods that cater to a wide range of lifestyles and routines. When choosing where to live on the island, it's essential to consider factors such as proximity to work, quality of schools, access to services, and leisure options.

Each neighborhood in Florianópolis has unique characteristics. From the stunning beaches of the east of the island to the dynamism of the city center, the city offers options for all tastes and needs. Choosing the right neighborhood can significantly impact quality of life, making careful consideration essential before making any decision.


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