Discover the new concept of luxury in Florianópolis with our high-end real estate blog, which features decoration, economy, spacious environments, modern design and a privileged location.
First of all, the 11th Florianópolis Cultural Marathon arrives in 2025 with a vibrant and diverse program, transforming the city into a great stage for art, music, theater and free cultural experiences.
The Jurerê Night Run 2025 will once again be a unique experience, combining running and live music in the vibrant atmosphere of Jurerê Internacional, Florianópolis. The event will be held on March 15, 2025, and will feature 5 km and 10 km courses.
The new BTG Pactual Terminal has redefined the boarding experience for passengers seeking exclusivity, comfort, and sophistication. Located at Guarulhos International Airport, next to Terminal 3 (International), this private space provides a unique journey, eliminating lines, streamlining processes, and ensuring personalized, high-quality service.
The profile of luxury home buyers is changing rapidly in 2025. Once dominated by traditional entrepreneurs and experienced investors, this market is now seeing a new generation of buyers emerging strongly: millennials and single women.
João Fonseca became the tenth-youngest tennis player in the world to win a title in the ATP Tour era. At just 18 years old, the Brazilian made history by winning the ATP Buenos Aires Championships this Sunday, defeating Argentina's Francisco Cerundolo.
Jurerê Internacional is on the radar of the world's most discerning and visionary investors—and there are excellent reasons for that. Today, it's one of the most highly regarded places to live in the Americas.
Above all, Florianópolis has established itself as one of the most desirable real estate markets in Brazil. In 2024, the capital of Santa Catarina ranked third in the highest demand for mid- and high-end properties, according to the second edition of the Real Estate Demand Index (IDI-Brazil). This reinforces its attractiveness in the sector and differentiates it from other cities analyzed.
Pickleball has already taken over more than 101,000 tennis courts in the United States, and this trend continues to grow rapidly. In a country where tennis dominated for decades, this new rise is changing the sporting landscape.
Santa Catarina driver André Gaidzinski is ready to race toward the 2025 Porsche Cup Brazil season. Having won more than 30 trophies since his return to the track in 2018, he's aiming for more victories and an even more impressive performance in motorsports.
Dragon fruit production in Santa Catarina continues to expand, solidifying the state as one of the country's leading production hubs. By 2025, the harvest is expected to exceed 6,500 tons, resulting in a revenue of over R$16,000,000. This growth reflects not only the maturing orchards but also the fruit's continued popularity in the Brazilian market.
