Luxury Blog

Discover the new concept of luxury in Florianópolis with our high-end real estate blog, which features decoration, economy, spacious environments, modern design and a privileged location.

Milano: Revitalização histórica com luxo contemporâneo

Milan: Historic Revitalization with Contemporary Luxury

Milano is today among the most important construction companies in Florianópolis. Its trajectory is marked by history, vision, sophistication, and respect for the city's history. Over the last few years, the company has consolidated a unique position in the regional real estate market, skillfully navigating between the restoration and modernization of historical heritage with excellence and the creation of iconic and desirable developments.

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Penitenciária sai e abre espaço público para uma Floripa ainda mais cosmopolita

Prison leaves, opening public space for an even more cosmopolitan Florianópolis.

The Florianópolis penitentiary, inaugurated on September 21, 1930, is a landmark in the history of the state of Santa Catarina. It represents part of the trajectory of public security and the evolution of the Santa Catarina prison system over almost a century. However, it is now part of the past. The public land will be vacated by the end of 2026 and will give way to the construction of a complex focused on care and collective living—a symbol of an even more cosmopolitan Florianópolis, connected to the contemporary needs of culture, leisure, and urban life.

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Podcast sobre imóveis de luxo: Revelando a transformação no mercado de Florianópolis

Podcast about luxury real estate: Unveiling the transformation in the Florianópolis market.

Podcasts today are powerful lenses for reflecting on the transformations in our lives, whether cultural and behavioral, but also in demanding markets, such as the luxury real estate market. In a special episode of the program "Successful Marketing," broadcast by Jovem Pan News Floripa, Daianny Rocco, executive director and owner of Luxury Home Floripa, brought up a profound conversation about architecture, behavior, and the true meaning of living well.

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Praia do Preá entre as 100 melhores praias do mundo

Preá Beach is among the 100 best beaches in the world.

Preá Beach is a true haven on the coast of Ceará – and, moreover, it has been internationally recognized as one of the 100 best beaches in the world by the Corona Beach 100 ranking. Located in the municipality of Cruz, next to the popular Jericoacoara, it stands out for offering an authentic experience, connected to nature, with high-standard services.

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Vila Galé investe R$ 180 milhões em novo hotel no Sapiens Parque, impulsionando o turismo, a economia e a valorização imobiliária.

Vila Galé hotel chain announces R$180 million hotel in Florianópolis.

The Portuguese group Vila Galé has officially announced an investment of R$180 million to build a new urban hotel in Florianópolis. The development will be built in Sapiens Parque, in the north of the island, and will have 270 rooms. This reinforces the chain's expansion in Brazil and introduces an innovative concept that combines tourism, sustainability, and technology.

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Temporada de verão 2026 projeta receber 2,1 milhões de pessoas entre dezembro e março

The 2026 summer season is projected to receive 2.1 million people between December and March.

The 2026 summer season is projected to receive 2.1 million people between December and March – and Florianópolis is already preparing to experience the busiest summer in its history. The city officially launched "Operation Summer" on the panoramic terrace of Floripa Airport, in a joint action with the city hall, reinforcing the strategic importance of the destination for national and international tourism.

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20 melhores hotéis do Brasil, segundo o Guia MICHELIN

20 best hotels in Brazil, according to the MICHELIN Guide

The 20 best hotels in Brazil in 2025, chosen by the MICHELIN Guide, are a unique selection based on technical criteria applied by experienced inspectors. The first edition of the MICHELIN Key seal here in Brazil recognized the most consistent and unique aspects of the national hotel industry. It thus revealed establishments that embody excellence not only in their structure, but primarily in their coherence between service, identity, and atmosphere.

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Liberdade para escolher o melhor lugar para morar - Garopaba

Freedom to choose the best place to live

The freedom to choose the best place to live has become a global macro trend that has intensified significantly after the pandemic. Initially, what seemed like an individual quest for quality of life has become a global movement, led by people with greater geographic flexibility, a good financial situation, and grown children. These families are prioritizing places where they can live with well-being, tranquility, and contact with nature.

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