Discover the new concept of luxury in Florianópolis with our high-end real estate blog, which features decoration, economy, spacious environments, modern design and a privileged location.
Softliving: the new luxury is truly living—this idea, which has been gaining traction in Brazil, proposes a break from the fast pace and constant pressure to be productive. Instead of unattainable goals and suffocating routines, the concept invites lightness, authenticity, and presence. But what does it really mean to live more softly in everyday life? And where is it possible?
Flights to Argentina from Florianópolis will undergo a significant transformation starting in January 2026. With the implementation of a direct, daily route to Buenos Aires, the capital of Santa Catarina enhances its position as one of the main international hubs in southern Brazil. This new operation is the result of a strategic partnership between LATAM Airlines and Santa Catarina authorities, aiming to expand air connectivity with South America.
The most sought-after city to live in 2024, according to the Real Estate Demand Index (IDI-Brazil), includes a delightful surprise: Florianópolis comes in third, trailing only Goiânia and São Paulo. This figure not only confirms the appeal of the Santa Catarina capital but also reveals a growing trend: the desire to live in places that combine quality of life, modernity, and contact with nature.
The Jurerê Marathon is much more than just a running event—it's a festival of sport, wellness, and entertainment for all ages. Held in the iconic Jurerê Internacional neighborhood of Florianópolis, the competition stands out for its high standard of organization, idyllic landscapes, and experiences that extend beyond the finish line.
Gehl Architects' work in Florianópolis marks a new chapter in the urban planning of our capital, with a focus on active mobility, quality public spaces, and a sustainable vision for the next 50 years.
CASACOR Floripa 2025 already has a set date, an official lineup, and an inspiring theme that promises to transform how visitors view architecture, design, and the art of living. In its latest edition, the most anticipated event in the industry in Santa Catarina features the "Sowing Dreams" concept, which emphasizes sensory experiences, environmental responsibility, and new ways of inhabiting spaces.
Have you heard of retrofitting in the high-end market? This practice has been gaining ground in the luxury real estate market, including here in the most valued areas of Florianópolis. Initially, retrofitting stands out as a sophisticated solution for those who want to combine modernity, architectural preservation, and a significant financial return.
verdadeira experiência de luxo. Com conforto e bem-estar, elevando o padrão de hospitalidade a um nível de excelência. Mas o que faz com que um hotel seja realmente inesquecível?
Schaefer's launches mark a new chapter in the history of the Brazilian nautical industry by presenting 2025 models that not only surprise with their design, but also consolidate the Santa Catarina brand as a global reference in sophistication and innovation.
Brazilian migration has reached a new level of intensity, and according to data from the 2022 Census released by the IBGE, Santa Catarina leads the national ranking for net migration. First, the survey indicates that approximately 29 million people currently reside in states other than the one in which they were born.
