![pesquisar](data:image/svg+xml,<%3Fxml version="1.0" encoding="UTF-8"%3F><svg xmlns="http://www.w3.org/2000/svg" height="24px" viewBox="0 -960 960 960" width="24px" fill="%23000"><path d="M784-120 532-372q-30 24-69 38t-83 14q-109 0-184.5-75.5T120-580q0-109 75.5-184.5T380-840q109 0 184.5 75.5T640-580q0 44-14 83t-38 69l252 252-56 56ZM380-400q75 0 127.5-52.5T560-580q0-75-52.5-127.5T380-760q-75 0-127.5 52.5T200-580q0 75 52.5 127.5T380-400Z"></path></svg>)
The “Bubble” of Quality of Life and Opportunities in Brazil
Nowadays, with so many positive factors, it is easy to understand why Florianópolis It's seen as a "bubble" of excellence amidst the many challenges faced by other regions of Brazil. The city offers a unique lifestyle, combining lush nature with modernity, creating a perfect environment for living, working, and investing.
Standing out in several rankings for quality of life, human development, and safety. Known as the "Magic Island," our city has been attracting increasing attention from investors and people from around the world, seeking an ideal place to live and raise their children. Therefore, the statistics and numbers speak for themselves, proving the city's success in several areas.
Florianópolis Tops Quality of Life Rankings
Florianópolis It ranks first as the safest capital in Brazil, according to several indicators, ensuring tranquility and well-being for its residents. Furthermore, the city was named the best city for raising children by a study by Delta Economics & Finance. These titles are not achieved by chance. In other words, the city and the state government constantly invest in infrastructure, security, and public policies that directly benefit its residents.
Another important achievement for the capital of Santa Catarina is being named the best city to live in South America, according to the Tourist Maker Portal. With its beautiful beaches, modern infrastructure, and unspoiled nature, Florianópolis It is a true paradise for those seeking quality of life.
The city also stands out for its competitiveness in the Brazilian market, being considered the most competitive city in Brazil by the Smart City Institute of Latin America. This competitiveness attracts new businesses, startups, and qualified professionals. As a result, it has created an environment conducive to economic development.
Human Development Index (HDI) in the Spotlight
With a Human Development Index (HDI) of 0.847, Florianópolis It has the third-highest HDI in Brazil, surpassing all South American countries. This index reflects the city's level of development, considering factors such as education, health, and population income. Florianópolis It is an example of how it is possible to reconcile economic growth with social well-being, being a reference in quality of life for the country.
The Innovation and Technology Ecosystem in Florianópolis
Florianópolis It's also known as Brazil's "Silicon Island," home to more than 676 startups and boasting an innovative environment that attracts entrepreneurs and investors from around the world. The technology sector employs approximately 50,000 people, with 3,900 companies operating in this segment.
This robust technological ecosystem makes Florianópolis One of the largest innovation hubs in Brazil, contributing significantly to the local economy. Furthermore, the sector offers skilled employment opportunities and attracts talent from various regions of the country and abroad.
Florianópolis Real Estate Market in Full Expansion
The real estate market of Florianópolis is on the rise. Even though official indexes of the value per square meter (m²) do not fully reflect reality, especially in the high-end segment, new launches are reaching impressive values, reaching R$ 40 thousand/m² facing the sea. And this value is expected to rise even further, with projections of R$ 50 thousand/m² for upcoming releases.
These values are driven by the scarcity of land available in the city, which, being an island, faces environmental limitations severe. This makes it increasingly difficult to find land for new projects, especially in valued areas with privileged ocean views.
Evolution of the Value of m² Over the Years
If we analyze the evolution of the value of m² in Florianópolis, we have seen significant growth over the years:
- 24 years ago: The value of m² in valued areas was around R$ 5 thousand/m²;
- 10 years ago: The value of m² had already risen to around R$ 10 thousand/m²;
- 5 years ago (before the pandemic): The values were around R$ 12 to R$ 15 thousand/m²;
- At the moment: The m² in the most valued neighborhoods is between R$ 30 to R$ 50 thousand/m².
These numbers show that Florianópolis continues a trend of steady appreciation, especially in waterfront areas. The city has become a target for high-net-worth investors, both Brazilian and foreign.
I want to live or invest in Florianópolis
Leave your details and one of our executives will contact you.
Attracting Investors and Migrants
The attractiveness of Florianópolis is not limited to Brazilians. The city has attracted investors and migrants from various parts of the world, such as the United States, Germany, France, and New Zealand. People seeking quality of life, security, and investment opportunities see Florianópolis as one of the best destinations in South America.
Proof of this is that the city was listed among the 20 best cities in the world for real estate investment by the UK Telegraph. This places Florianópolis on the radar of major global investors, further strengthening the local real estate market.
Environmental Challenges and Sustainable Growth of Floripa
Despite accelerated growth, Florianópolis faces significant challenges related to environmental preservation. As an island, the city has limited areas for expansion, and real estate development must be carefully planned to ensure the preservation of its natural beauty and local ecosystems.
For this reason, new real estate projects are increasingly focused on sustainability, with buildings that adhere to ecological standards and minimize environmental impact. This includes the use of sustainable materials and energy-saving technologies, as well as the integration of green spaces into new buildings.
Get Exclusive Access to Opportunities and New Release Reservations
Leave your details and one of our executives will contact you.
The Promising Future of Florianópolis
Finally, it is certain that Florianópolis continues to amaze with its ability to grow in a balanced manner. In other words, it consistently offers quality of life, security, business opportunities, and a solid real estate market. The city combines the benefits of modern infrastructure with the tranquility of a paradise island, making it one of the most sought-after destinations in Brazil and the world.
The appreciation of the real estate market, driven by increased demand and the scarcity of land, is expected to continue growing in the coming years. Furthermore, the city's innovation and technology ecosystem attracts qualified professionals and entrepreneurs. As a result, Florianópolis as one of the most important hubs for business and investment in all of Brazil and Latin America.
Pre-Booking for a Real Estate Launch in Jurerê, Oceanfront
Be part of the pre-booking and discover all the details of this exclusive development – A Real Estate Launch in Jurerê Facing the Sea, still in the Plan.
The Oceana in Jurerê, is an architectural masterpiece. And it has come to redefine the concept of housing in Southern Brazil. Thus, it is already a sought-after success for those who want to live and invest in Jurerê.
Get Exclusive Access to Opportunities and New Release Reservations
Leave your details and one of our executives will contact you.
Oceana redefining Jurerê: An Icon High End
Jurerê has a history marked by the sustainable development of a beach resort deeply identified with the concept of "High End." Therefore, this is a development that synthesizes all the value attributes associated with the high-end clientele. On the land where this beach first appeared to the world, here is a development that will give new contours to Jurerê, redefining your story. Furthermore, understand how the planning and sustainability were the essential pillars for the creation of this neighborhood so loved around the world.
A 5-Star Resort, 365 Days a Year
Oceana will feature an exclusive and unprecedented Boutique Hotel with 60 rooms. In other words, it will be a benchmark both in Florianópolis, as in southern Brazil. Therefore, offering fine dining, convenience, and beach services. This way, they will better translate the concept of good living into the condominium.
We are Buzz Luxury Home, a real estate agency specializing in luxury properties in Florianópolis. For living and investing.
Count on our brokers and our specialized real estate consultancy to find the perfect property and guarantee a peaceful home in Florianópolis. In other words, from research to negotiation, we are by your side every step of the way.
With our experience and extensive knowledge of the region, we can help you find the ideal place to live and invest. We are in Jurerê Internacional, at Rua Alameda César Nascimento – 87, Loja 2, in Infinity Blue. Schedule your visit.
📱 +55 48 99660 6799
✉️ dayrocco@luxuryhomefloripa.com
📷 Follow on Instagram
♠️ Check out our Real Estate Portfolio