{"id":83408,"date":"2026-08-29T14:38:46","date_gmt":"2026-08-29T17:38:46","guid":{"rendered":"https:\/\/luxuryhomefloripa.com.br\/?p=83408"},"modified":"2026-08-29T15:36:30","modified_gmt":"2026-08-29T18:36:30","slug":"strava-virou-ferramenta-para-escolher-onde-morar","status":"publish","type":"post","link":"https:\/\/luxuryhomefloripa.com.br\/en\/strava-virou-ferramenta-para-escolher-onde-morar\/","title":{"rendered":"Strava has become a tool for choosing where to live."},"content":{"rendered":"<p class=\"wp-block-paragraph\">O <strong>Strava<\/strong> is an app born around running, cycling, and other physical activities, but its heatmap has taken on an unexpected use. Recently, the visualization of Chicago went viral on social media after being described, half-jokingly, as a kind of portrait of the city's social class and income. The reaction raised an interesting question: could the places where people choose to run and cycle also help reveal where they like to live?<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/image.png\"><img fetchpriority=\"high\" decoding=\"async\" width=\"595\" height=\"1024\" sizes=\"(max-width: 595px) 100vw, 595px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/image-595x1024.png\" alt=\"Strava virou ferramenta para escolher onde morar\" class=\"wp-image-83409\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/image-595x1024.png 595w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/image-349x600.png 349w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/image-7x12.png 7w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/image.png 697w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">The idea gained traction because outdoor behavior reveals characteristics that rarely surface in a traditional property search. Parks, sidewalks, bike lanes, green areas, and pleasant routes influence the decision to leave home for physical activity. In this sense, observing these movements can offer a complementary perspective on the everyday experience of a neighborhood.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In Florian\u00f3polis, this reading finds a particularly interesting setting. The city has routes well known to runners and cyclists, as well as neighborhoods where the beach, open areas, and spaces for activities are part of daily life. In this way, the map offers a new angle for observing areas such as Jurer\u00ea, Campeche, and Agron\u00f4mica.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/strava-lugar-pra-morar.png\"><img decoding=\"async\" width=\"1024\" height=\"576\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/strava-lugar-pra-morar-1024x576.png\" alt=\"Strava virou ferramenta para escolher onde morar\" class=\"wp-image-83414\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/strava-lugar-pra-morar-1024x576.png 1024w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/strava-lugar-pra-morar-600x338.png 600w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/strava-lugar-pra-morar-768x432.png 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/strava-lugar-pra-morar-18x10.png 18w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/strava-lugar-pra-morar-1536x864.png 1536w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/strava-lugar-pra-morar.png 1672w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-como-o-strava-virou-um-mapa-para-observar-onde-morar\" class=\"wp-block-heading\">How Strava became a map for choosing where to live<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The recent episode began with the Chicago heatmap. The concentration of activities recorded in the app drew attention because some areas appeared intensely lit, while others remained much less used.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From there, social media users began to interpret the map as a kind of informal indicator of socioeconomic and urban characteristics. What started as a good-humored comment, therefore, led to a broader discussion about what physical activity data can reveal about a city.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The reasoning is fairly simple. When many people choose a particular area to run, walk, or cycle, there is likely a reason for that preference. There may be parks, trails, good sidewalks, or pleasant routes. Likewise, factors such as available time and perceived safety can influence this behavior.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This led to a curious application: checking the heatmap before moving to an unfamiliar city. Rather than looking only at streets, distances, and points of interest, some people have started to also check where residents and visitors actually practice outdoor activities.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/04\/419308016_1109998843334895_5452655846571911542_n.webp\"><img decoding=\"async\" width=\"819\" height=\"1024\" sizes=\"(max-width: 819px) 100vw, 819px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/04\/419308016_1109998843334895_5452655846571911542_n-819x1024.webp\" alt=\"Strava virou ferramenta para escolher onde morar\" class=\"wp-image-59798\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/04\/419308016_1109998843334895_5452655846571911542_n-819x1024.webp 819w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/04\/419308016_1109998843334895_5452655846571911542_n-480x600.webp 480w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/04\/419308016_1109998843334895_5452655846571911542_n-768x960.webp 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/04\/419308016_1109998843334895_5452655846571911542_n-1229x1536.webp 1229w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/04\/419308016_1109998843334895_5452655846571911542_n-10x12.webp 10w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/04\/419308016_1109998843334895_5452655846571911542_n.webp 1440w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"h-o-que-o-heatmap-strava-realmente-mostra\" class=\"wp-block-heading\">What the Strava heatmap actually shows<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The heatmap represents the aggregated concentration of activities recorded by users. In practical terms, areas with many routes appear more intense visually, while places with fewer records appear darker.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This difference makes it possible to visualize usage patterns and understand which routes are part of users' routines. The heatmap, however, represents the activities recorded on Strava. For this reason, it works better as a clue about the dynamics of a region than as a measure of safety, income, or quality of life.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Even so, the routes offer a different kind of information: behavior. The map shows where app users actually choose to practice their activities.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This means that a highly lit area may bring together conditions that favor running, cycling, or walking. Still, it would not be correct to conclude, based on this data alone, that a given neighborhood is safer, wealthier, or more suitable for living.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The very nature of the tool calls for this caution. The <strong>Strava heatmap where to live<\/strong> works best as a complementary signal rather than as a standalone criterion for a real estate decision.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/praia-prea-ceara-100-melhores-praias.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"921\" height=\"1024\" sizes=\"(max-width: 921px) 100vw, 921px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/praia-prea-ceara-100-melhores-praias-921x1024.jpg\" alt=\"Strava virou ferramenta para escolher onde morar\" class=\"wp-image-75019\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/praia-prea-ceara-100-melhores-praias-921x1024.jpg 921w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/praia-prea-ceara-100-melhores-praias-540x600.jpg 540w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/praia-prea-ceara-100-melhores-praias-768x854.jpg 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/praia-prea-ceara-100-melhores-praias-1381x1536.jpg 1381w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/praia-prea-ceara-100-melhores-praias-11x12.jpg 11w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/praia-prea-ceara-100-melhores-praias.jpg 1751w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-existe-ciencia-por-tras-dessa-leitura-do-strava\" class=\"wp-block-heading\">Is there science behind this reading of Strava?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The relationship between the urban environment and route choice also draws academic interest. A 2023 study on running activity in Boston analyzed Strava heatmap data together with characteristics of the street environment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to the information gathered for this article, runners showed a preference for streets perceived as accessible, open, clean, and safe. The presence of natural elements was also associated with route choice. On the other hand, environments with more interruptions and distractions attracted less running activity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These findings help explain why a map originally developed to visualize sports activities can attract the interest of anyone evaluating a region to live in.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">After all, choosing a running route involves a concrete experience of space. The runner observes the continuity of the path, its comfort, and the characteristics of the environment while deciding where to go. As a result, thousands of individual choices recorded in the app create visual patterns.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In practice, an area with many recorded activities shows that Strava users have frequently chosen those paths. Meanwhile, a less illuminated region may simply have fewer app users or favor other forms of mobility and leisure. The map becomes truly valuable when it serves as a starting point for understanding what lies behind these patterns.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The value of the map therefore lies in the questions it helps us ask.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/pexels-nikita-grishin-128711293-10406162-scaled-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"819\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/pexels-nikita-grishin-128711293-10406162-1024x819-1.jpg\" alt=\"Strava virou ferramenta para escolher onde morar\" class=\"wp-image-83411\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/pexels-nikita-grishin-128711293-10406162-1024x819-1.jpg 1024w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/pexels-nikita-grishin-128711293-10406162-600x480-1.jpg 600w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/pexels-nikita-grishin-128711293-10406162-768x614-1.jpg 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/pexels-nikita-grishin-128711293-10406162-1536x1229-1.jpg 1536w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/pexels-nikita-grishin-128711293-10406162-2048x1638-1.jpg 2048w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/pexels-nikita-grishin-128711293-10406162-15x12-1.jpg 15w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-strava-em-florianopolis-o-que-esse-olhar-pode-revelar\" class=\"wp-block-heading\">Strava in Florian\u00f3polis: what can this perspective reveal?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Florian\u00f3polis already has a well-established culture of outdoor activities. Running, cycling, and walking find space across different landscapes of the Island, from urban stretches to routes near beaches and natural areas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Among the routes traditionally associated with sports are Beira-Mar, Lagoa da Concei\u00e7\u00e3o, and the axis between Joaquina and Barra. In addition, various routes cross residential areas and help show how physical activity and everyday urban life can occupy the same territory.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In Florian\u00f3polis, this trend takes on its own interpretation. By observing how the city works in practice, it is possible to apply the same logic of the heatmap to the routes and spaces that are part of the daily lives of those who run, cycle, and practice outdoor activities. This reading helps us see the Island from a different angle: which regions favor this lifestyle and how location can shape the experience of living in Floripa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This distinction preserves precisely the most interesting aspect of the tool. Rather than turning the map into a neighborhood ranking, it can be used to observe how certain areas are lived in.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/04\/DJI_20251205015610_0380_D-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" sizes=\"(max-width: 768px) 100vw, 768px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/04\/DJI_20251205015610_0380_D-768x1024.jpg\" alt=\"Strava virou ferramenta para escolher onde morar\" class=\"wp-image-79319\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/04\/DJI_20251205015610_0380_D-768x1024.jpg 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/04\/DJI_20251205015610_0380_D-450x600.jpg 450w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/04\/DJI_20251205015610_0380_D-1152x1536.jpg 1152w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/04\/DJI_20251205015610_0380_D-1536x2048.jpg 1536w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/04\/DJI_20251205015610_0380_D-9x12.jpg 9w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/04\/DJI_20251205015610_0380_D-scaled.jpg 1440w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"h-jurere-campeche-e-agronomica-sob-esse-novo-olhar\" class=\"wp-block-heading\">Jurer\u00ea, Campeche, and Agron\u00f4mica through this new lens<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Jurer\u00ea, Campeche, and Agron\u00f4mica represent different contexts within Florian\u00f3polis. For this reason, viewing these areas from the perspective of physical activity can add a layer to the traditional analysis of location.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In Jurer\u00ea, for example, proximity to the beach is part of the landscape and influences how residents use outdoor spaces. In Campeche, the relationship with the coastline also creates possibilities for a routine connected to the open environment. Agron\u00f4mica, meanwhile, is situated in the urban context of the central region and close to the Beira-Mar axis.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this sense, the interest of the heatmap lies less in identifying which neighborhood would be the &#8220;best&#8221; and more in helping the future resident formulate concrete questions. Where do people run? Which routes appear connected? Are there routes near the address being researched? Does the neighborhood match the routine the person intends to have?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These questions are especially relevant for those who consider the <strong>active lifestyle in Floripa<\/strong> an important part of the housing decision.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"lhf-imoveis-shortcode\"><div class=\"lhf-imoveis-grid\"><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/cobertura-em-jurere-12224\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/03\/Cobertura-em-Jurere-em-Florianopolis-9-1-768x512.jpg\" alt=\"Cobertura em Jurer\u00ea\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Penthouse in Jurer\u00ea<\/h3><p class=\"lhf-imovel-preco\">R$ 3,500,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>2 bathrooms<\/span><span>166 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-duplex-no-bellini-em-jurere-internacional\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/01\/Apartamento-duplex-em-jurere-in-14-768x512.jpg\" alt=\"Apartamento duplex no Bellini em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Duplex apartment in Bellini, Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 5,990,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>4 bathrooms<\/span><span>160 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamentos-em-jurere\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2022\/08\/Apartamento-em-Jurere-Internacional-Florianopolis-1-1536x1024-1-768x512.webp\" alt=\"Apartamentos em Jurer\u00ea\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Apartments in Jurer\u00ea<\/h3><p class=\"lhf-imovel-preco\">R$ 3,226,681<\/p><div class=\"lhf-imovel-meta\"><span>3 to 6 bedrooms<\/span><span>184.92 to 333 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamentos-de-alto-padrao-na-beira-mar-norte-um-milano\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/Um-Milano-lancamento-em-Florianopolis-25-768x346.jpg\" alt=\"Apartamentos de alto padr\u00e3o na Beira Mar Norte\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Luxury apartments on the North Beachfront<\/h3><p class=\"lhf-imovel-preco\">R$ 8.913.611<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>4 bathrooms<\/span><span>231 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-com-vista-mar-em-jurere-internacional-florianopolis-12064\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/02\/Casa-em-Jurere-Internacional-em-Florianopolis-6-1-768x512.jpg\" alt=\"Casa com vista mar em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>House with sea view in Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 33,000,000<\/p><div class=\"lhf-imovel-meta\"><span>10 bedrooms<\/span><span>12 bathrooms<\/span><span>1030 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-2-suites-em-jurere\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/02\/Lancamento-em-Jurere.jpeg-de-Tela-2026-01-29-as-12.59.20-768x512.jpeg\" alt=\"Apartamento no Puerto Madero em Jurer\u00ea\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Apartment in Puerto Madero in Jurer\u00ea<\/h3><p class=\"lhf-imovel-preco\">R$ 4,108,000<\/p><div class=\"lhf-imovel-meta\"><span>2 bedrooms<\/span><span>4 bathrooms<\/span><span>104 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-decorado-no-yacht-club-em-jurere-12941\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/07\/Apartamento-mobiliado-no-Yacht-Club-em-Jurere-Florianopolis-768x512.webp\" alt=\"Apartamento decorado no Yacht Club em Jurer\u00ea\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Decorated apartment at the Yacht Club in Jurer\u00ea<\/h3><p class=\"lhf-imovel-preco\">R$ 3.739.752<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>4 bathrooms<\/span><span>126.55 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/cobertura-plaza-loft-em-jurere-100114\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/09\/Cobertura-no-Loft-Jurere-1-768x512.jpg\" alt=\"Cobertura | Plaza Gran Loft em Jurer\u00ea\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Penthouse | Plaza Gran Loft in Jurer\u00ea<\/h3><p class=\"lhf-imovel-preco\">R$ 7,500,000<\/p><div class=\"lhf-imovel-meta\"><span>4 bedrooms<\/span><span>5 bathrooms<\/span><span>311.42 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-em-jurere-decorada-e-automatizada\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2022\/07\/DESTAQUE-4-1536x1024-3-768x512.jpg\" alt=\"Casa em Jurer\u00ea Decorada e Automatizada\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Decorated and Automated House in Jurer\u00ea<\/h3><p class=\"lhf-imovel-preco\">R$ 21,900,000<\/p><div class=\"lhf-imovel-meta\"><span>5 bedrooms<\/span><span>1100 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/cobertura-vista-mar-no-campeche-6997\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/03\/apartamento-no-sun-club-Campeche-41-768x512.jpg\" alt=\"Cobertura vista mar no Campeche\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Sea view penthouse in Campeche<\/h3><p class=\"lhf-imovel-preco\">R$ 4,500,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>2 bathrooms<\/span><span>150 m\u00b2<\/span><\/div><\/div><\/a><\/article><\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-qualidade-de-vida-em-florianopolis-tambem-passa-pela-rotina\" class=\"wp-block-heading\">Quality of life in Florian\u00f3polis also depends on the daily routine<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Choosing a property usually involves objective criteria, such as location and the characteristics of the property. However, the experience of living there also depends on what happens after the resident walks through the front door.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For those who practice physical activity, the ability to incorporate running, walking, or cycling into the routine can carry significant weight. In this case, living near a route used frequently reduces the distance between the intention to train and everyday practice.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The heatmap adds precisely this behavioral perspective. While a conventional map shows where streets and amenities are, Strava makes it possible to observe where a portion of users actually move for leisure or sport.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Thus, two seemingly similar regions may show different patterns of activity. This information, in turn, can encourage a more detailed investigation before choosing a property.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The future resident can visit the neighborhood at the times they intend to use its spaces, observe the condition of the routes, and understand how that location fits into their routine. In addition, they can compare this impression with official information and other relevant criteria for the decision.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"lhf-imoveis-shortcode\"><div class=\"lhf-imoveis-grid\"><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/loft-no-saco-grande-em-florianopolis-100061\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/06\/Apartamentos-e-Studios-em-Florianopolis-12-1-768x652.jpg\" alt=\"Loft no Saco Grande em Florian\u00f3polis\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Loft in Saco Grande in Florian\u00f3polis<\/h3><p class=\"lhf-imovel-preco\">R$ 1,432,000<\/p><div class=\"lhf-imovel-meta\"><span>1 bedroom<\/span><span>2 bathrooms<\/span><span>63.54 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-duplex-em-jurere-internacional-14830\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/09\/Apartamento-em-Jurere-Internacional-Florianopolis-4-768x512.webp\" alt=\"Apartamento duplex em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Duplex apartment in Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 6,530,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>4 bathrooms<\/span><span>204 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-com-5-suites-em-jurere-internacional-florianopolis-13320\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/09\/Casa-em-Jurere-Internacional-Florianopolis-3d-768x512.webp\" alt=\"Casa com 5 su\u00edtes em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>House with 5 suites in Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 5,490,000<\/p><div class=\"lhf-imovel-meta\"><span>5 bedrooms<\/span><span>6 bathrooms<\/span><span>470 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-com-vista-mar-em-coqueiros\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/03\/Apartamento-vista-mar-em-Coqueiros-2-768x512.jpg\" alt=\"Apartamento com vista mar e vaga n\u00e1utica em Coqueiros\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Apartment with sea view and boat slip in Coqueiros<\/h3><p class=\"lhf-imovel-preco\">R$ 4,500,000<\/p><div class=\"lhf-imovel-meta\"><span>4 bedrooms<\/span><span>6 bathrooms<\/span><span>299.71 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/cobertura-frente-mar-em-florianopolis-co010871\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/06\/Cobertura-no-Centro-de-Florianopolis-17-768x512.jpg\" alt=\"COBERTURA FRENTE MAR EM FLORIAN\u00d3POLIS\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>PENTHOUSE OCEANFRONT IN FLORIAN\u00d3POLIS<\/h3><p class=\"lhf-imovel-preco\">R$ 4,250,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>4 bathrooms<\/span><span>173.81 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-em-condominio-no-cacupe-11632\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/08\/Casa-no-condominio-Riviera-no-Cacupe-em-Florianopolis-12-1-768x512.jpg\" alt=\"Casa em condom\u00ednio no Cacup\u00e9\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>House in a condominium in Cacup\u00e9<\/h3><p class=\"lhf-imovel-preco\">R$ 10,700,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>4 bathrooms<\/span><span>557 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-no-cacupe-em-condominio-fechado-florianopolis\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2022\/07\/casa-em-condominio-em-cacupe-18-768x512.jpg\" alt=\"Casa no Cacup\u00e9, em Condom\u00ednio Fechado\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>House in Cacup\u00e9, in a Gated Community<\/h3><p class=\"lhf-imovel-preco\">R$ 7,850,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>5 bathrooms<\/span><span>340 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-em-jurere-internacional-100138\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/Casa-na-rua-Buzios-em-Jurere-Internacional-1-2-768x960.jpg\" alt=\"Casa em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>House in Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 6,800,000<\/p><div class=\"lhf-imovel-meta\"><span>5 bedrooms<\/span><span>6 bathrooms<\/span><span>385 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-classica-com-vista-mar-em-jurere-internacional-11690\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/12\/Casa-classica-com-vista-mar-em-Jurere-Internacional-2-768x512.jpg\" alt=\"Casa cl\u00e1ssica com vista mar em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Classic house with ocean view in Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 19.900.000<\/p><div class=\"lhf-imovel-meta\"><span>5 bedrooms<\/span><span>4 bathrooms<\/span><span>758 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-no-condominio-madre-bertha-no-cacupe\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/02\/casa-em-condominio-fechado-em-Cacupe-8-768x512.jpg\" alt=\"CASA NO CONDOM\u00cdNIO MADRE BERTHA NO CACUP\u00c9\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>HOUSE IN THE MADRE BERTHA CONDOMINIUM IN CACUP\u00c9<\/h3><p class=\"lhf-imovel-preco\">R$ 6,580,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>7 bathrooms<\/span><span>323 m\u00b2<\/span><\/div><\/div><\/a><\/article><\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-o-strava-pode-ser-um-criterio-para-escolher-um-imovel\" class=\"wp-block-heading\">Can Strava be a criterion for choosing a property?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">When searching for a property, Strava can serve as one more tool for reading the city. Physical activity data reveals behavioral patterns that conventional maps rarely show and, therefore, can complement information about location, safety, infrastructure, and the experience of visiting the neighborhood itself.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For those arriving in Florian\u00f3polis, this can be especially useful. Even before getting to know each region in depth, the interested person can observe which routes see activity and, from there, research what exists around them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Likewise, those who already know the Island can use the map to see familiar neighborhoods in a different way. A recurring route can reveal how much a given infrastructure or urban characteristic influences one's everyday choices.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Real estate analysis, therefore, gains an additional question: <strong>what would it be like to live the desired routine from that address?<\/strong><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"575\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-1024x575.webp\" alt=\"Strava virou ferramenta para escolher onde morar em Floripa\" class=\"wp-image-64079\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-1024x575.webp 1024w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-600x337.webp 600w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-768x432.webp 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-1536x863.webp 1536w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-18x10.webp 18w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-805x453.webp 805w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom.webp 1673w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-um-mapa-diferente-para-olhar-florianopolis\" class=\"wp-block-heading\">A different map for looking at Florian\u00f3polis<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The recent phenomenon around Strava shows how data created for one purpose can acquire new meanings when observed collectively. A map intended for runners and cyclists has begun to arouse the curiosity of people interested in urban planning, quality of life, and even housing choices.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In Florian\u00f3polis, this perspective is all the more compelling because outdoor life is part of the experience of many different regions. The heatmap makes this dynamic visible through the paths chosen by people who live the city's active sporting life, and it adds a new layer to the way we read the city's neighborhoods.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The next time a run, bike ride, or walk begins, consider why that route was chosen. Perhaps it was for the scenery, the continuity of the path, the convenience, or simply the pleasant feeling of being there and wanting to live in that place.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the real estate market, these everyday preferences also help define what each person understands as living well. That is why those searching for a property in Jurer\u00ea, Campeche, Agron\u00f4mica, or other regions of Florian\u00f3polis can add this new perspective to their research.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/SantaCatarinaIsland_Landsat_2000.jpeg\"><img loading=\"lazy\" decoding=\"async\" width=\"655\" height=\"1024\" sizes=\"(max-width: 655px) 100vw, 655px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/SantaCatarinaIsland_Landsat_2000-655x1024.jpeg\" alt=\"\" class=\"wp-image-83410\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/SantaCatarinaIsland_Landsat_2000-655x1024.jpeg 655w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/SantaCatarinaIsland_Landsat_2000-384x600.jpeg 384w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/SantaCatarinaIsland_Landsat_2000-768x1200.jpeg 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/SantaCatarinaIsland_Landsat_2000-983x1536.jpeg 983w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/SantaCatarinaIsland_Landsat_2000-8x12.jpeg 8w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/SantaCatarinaIsland_Landsat_2000-1311x2048.jpeg 1311w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/08\/SantaCatarinaIsland_Landsat_2000.jpeg 1600w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-alem-do-strava-outros-apps-tambem-ajudam-a-ler-um-lugar\" class=\"wp-block-heading\">Beyond Strava: other apps also help you read a place<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Strava is a particularly visual example of how activity data can reveal people's relationship with a territory. However, this logic need not be limited to running or cycling. Apps focused on trails, navigation, and outdoor activities can also add valuable information to the research of anyone planning to live in a new region.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trail apps, for example, help identify routes used for hiking, trekking, and other activities in nature. In this case, the interest lies in observing which outdoor experiences exist near the neighborhood under consideration and how much travel will be required to incorporate them into daily life.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Likewise, mapping and navigation apps can help you understand distances, access routes, and connections between different points. For those who choose Florian\u00f3polis precisely for the possibility of combining urban life, beaches, and nature, this kind of research broadens the understanding of a location.<\/p>\n\n\n\n<h3 id=\"h-existem-ainda-plataformas-especializadas-em-atividades-especificas\" class=\"wp-block-heading\">There are also platforms specialized in specific activities<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Apps geared toward maritime navigation can support the consultation of nautical charts and information, while tools designed for fishing bring together resources specific to that activity. Thus, each sport or interest can produce a different way of observing the territory.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The same care should be taken as with the <strong>Strava<\/strong>. None of these apps, on its own, determines the quality of a neighborhood or the suitability of a property. However, when used as complementary sources, they help the prospective buyer investigate whether the location matches the desired lifestyle.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"lhf-imoveis-shortcode\"><div class=\"lhf-imoveis-grid\"><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-duplex-vista-mar-na-praia-da-cachoeira-do-bom-jesus-8780\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/03\/Apartamento-na-Cachoeira-do-Bom-Jesus-12-768x512.jpg\" alt=\"Apartamento Duplex com vista mar na Cachoeira do Bom Jesus\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Duplex apartment with sea view in Cachoeira do Bom Jesus<\/h3><p class=\"lhf-imovel-preco\">R$ 3,900,000<\/p><div class=\"lhf-imovel-meta\"><span>4 bedrooms<\/span><span>5 bathrooms<\/span><span>160 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-duplex-no-soho-em-jurere-internacional-12433\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/Apartamento-no-Soho-em-Jurere-Internacional-Florianopolis-14-768x512.jpg\" alt=\"Apartamento duplex no Soho em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Duplex apartment in Soho, Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 4,950,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>4 bathrooms<\/span><span>200 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-com-vista-mar-no-costao-do-santinho-resort-14672\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/07\/Apartamento-no-Costao-do-Santinho-Florianopolis-8-scaled-1-768x512.webp\" alt=\"Apartamento com vista mar no Cost\u00e3o do Santinho Resort\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Apartment with sea view at Cost\u00e3o do Santinho Resort<\/h3><p class=\"lhf-imovel-preco\">R$ 4,000,000<\/p><div class=\"lhf-imovel-meta\"><span>2 bedrooms<\/span><span>2 bathrooms<\/span><span>130 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-no-condominio-casablanca-no-cacupe-florianopolis-13716\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/12\/Casa-no-condominio-Casablanca-no-Cacupe-Florianopolis-7-1-768x512.jpg\" alt=\"Casa no condom\u00ednio Casablanca no Cacup\u00e9\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>House in the Casablanca condominium in Cacup\u00e9<\/h3><p class=\"lhf-imovel-preco\">R$ 3,990,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>4 bathrooms<\/span><span>513 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-em-condominio-no-porto-da-lagoa\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/03\/Casa-no-condominio-Vilares-no-Canto-da-Lagoa-3-768x512.jpg\" alt=\"CASA NO CONDOM\u00cdNIO VILARES NO PORTO DA LAGOA\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>HOUSE IN THE VILARES CONDOMINIUM IN PORTO DA LAGOA<\/h3><p class=\"lhf-imovel-preco\">R$ 4,500,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>4 bathrooms<\/span><span>284 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-no-amoraeville-em-jurere-internacional-11580\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2022\/07\/web_G8A8839-768x512.jpg\" alt=\"CASA NO AMORAEVILLE EM JURER\u00ca INTERNACIONAL\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>HOUSE IN AMORAEVILLE IN JURER\u00ca INTERNACIONAL<\/h3><p class=\"lhf-imovel-preco\">R$ 12,000,000<\/p><div class=\"lhf-imovel-meta\"><span>6 bedrooms<\/span><span>600 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-duplex-em-jurere-internacional-14408\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/09\/Apartamento-em-Jurere-Internacional-Florianopolis-9-5-768x512.jpg\" alt=\"Apartamento duplex em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Duplex apartment in Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 7,900,000<\/p><div class=\"lhf-imovel-meta\"><span>4 bedrooms<\/span><span>4 bathrooms<\/span><span>370 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-com-vista-mar-em-jurere-internacional-florianopolis-ap010899\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Apartamento-no-cond-Atlantis-em-Jurere-Internacional-Florianopolis-9-768x512.webp\" alt=\"Apartamento com vista mar em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Apartment with sea view in Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 5.045.828<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>148 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-em-jurere-internacional-14857\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/07\/Casa-em-Jurere-Internacional-Florianopolis-9-1-768x512.webp\" alt=\"CASA EM JURER\u00ca INTERNACIONAL\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>HOUSE IN JURER\u00ca INTERNACIONAL<\/h3><p class=\"lhf-imovel-preco\">R$ 4,800,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>237,15 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-no-saulo-ramos-na-lagoa-da-conceicao\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/01\/casa-no-condominio-saulo-ramos-lagoa-da-conceicao-59-768x512.jpg\" alt=\"Casa no Saulo Ramos na Lagoa da Concei\u00e7\u00e3o\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>House in Saulo Ramos in Lagoa da Concei\u00e7\u00e3o<\/h3><p class=\"lhf-imovel-preco\">R$ 6,090,000<\/p><div class=\"lhf-imovel-meta\"><span>5 bedrooms<\/span><span>5 bathrooms<\/span><span>448 m\u00b2<\/span><\/div><\/div><\/a><\/article><\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-do-trekking-ao-velejo-o-esporte-muda-a-escolha-de-onde-morar\" class=\"wp-block-heading\">From trekking to sailing: the sport changes the choice of where to live<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">For some people, living well means being able to lace up their sneakers and find a good running route near home. For others, it means having convenient access to trails, the sea, or water sports. For this reason, analyzing a property from the perspective of the sports practiced by its future resident can reveal criteria that a conventional search rarely considers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Those who enjoy trails, for example, can observe the relationship between the neighborhood and the routes they intend to use. In this sense, the property's location influences both access to the activity and how easily it can be incorporated into weekends or daily routines.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/IMG_6233-1-1.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/IMG_6233-1-1-1024x683.webp\" alt=\"Strava virou ferramenta para escolher onde morar\" class=\"wp-image-64074\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/IMG_6233-1-1-1024x683.webp 1024w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/IMG_6233-1-1-600x400.webp 600w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/IMG_6233-1-1-768x512.webp 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/IMG_6233-1-1-1536x1024.webp 1536w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/IMG_6233-1-1-18x12.webp 18w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/IMG_6233-1-1-240x160.webp 240w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/IMG_6233-1-1.webp 1981w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"h-a-relacao-com-o-mar-acrescenta-outra-dimensao\" class=\"wp-block-heading\">The relationship with the sea adds another dimension<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Fishing, sailing, and other forms of navigation involve needs different from those of a runner or cyclist. Consequently, the reading of a location also changes according to the activity that is part of the resident's life.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For those who practice water sports, for example, it may make sense to assess the address's proximity to the points used to access the sea and to the infrastructure required for the specific discipline. Those who fish may consider the spots they usually frequent and the travel involved. In practical terms, the sport transforms one's personal map of the city.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This reasoning helps explain why Florian\u00f3polis neighborhoods can be evaluated in different ways by people with distinct routines. The same location that appeals to someone for its proximity to a running route may draw the attention of another person for its connection to the coastline or to certain access points.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Thus, technology adds an interesting layer to real estate research. The map no longer answers only \u201cwhere is this property?\u201d and begins to help the future resident explore \u201cwhat does the location allow me to do regularly?\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In a city marked by the presence of the sea and by a wide range of outdoor lifestyle possibilities, this question can carry real weight in the decision. After all, the choice of neighborhood also shapes part of the paths that will be traveled after the move.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/08\/Casa-no-Marina-Del-Rey-Cacupe-21.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" sizes=\"(max-width: 819px) 100vw, 819px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/08\/Casa-no-Marina-Del-Rey-Cacupe-21-819x1024.jpg\" alt=\"\" class=\"wp-image-83111\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/08\/Casa-no-Marina-Del-Rey-Cacupe-21-819x1024.jpg 819w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/08\/Casa-no-Marina-Del-Rey-Cacupe-21-480x600.jpg 480w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/08\/Casa-no-Marina-Del-Rey-Cacupe-21-768x960.jpg 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/08\/Casa-no-Marina-Del-Rey-Cacupe-21-1229x1536.jpg 1229w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/08\/Casa-no-Marina-Del-Rey-Cacupe-21-10x12.jpg 10w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/08\/Casa-no-Marina-Del-Rey-Cacupe-21.jpg 1280w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-com-um-conhecimento-profundo-da-regiao-auxiliamos-no-reconhecimento-das-areas\" class=\"wp-block-heading\">With in-depth knowledge of the region, we help identify areas <\/h2>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"h-nossos-corretores-sao-parceiros-estrategicos-para-guiar-bons-investimentos-investir-em-imoveis-de-luxo-e-uma-decisao-estrategica-que-requer-uma-analise-cuidadosa-e-uma-compreensao-profunda-do-mercado-cada-corretor-oferece-ao-longo-do-processo-de-vendas-uma-consultoria-estrategica-dessa-forma-guiando-nossos-clientes-na-jornada-de-identificar-as-melhores-oportunidades-de-investimento-nossa-expertise-permite-que-essa-parceria-com-nossos-clientes-resultem-em-investimentos-que-maximizam-o-retorno-financeiro-enquanto-proporcionam-um-estilo-de-vida-sofisticado-dentro-do-que-o-cliente-busca\">Our Brokers Are Strategic Partners in Guiding Sound Investments. Investing in luxury properties is a strategic decision that requires careful analysis and a deep understanding of the market. Throughout the sales process, each broker offers a&nbsp;<strong>strategic consulting<\/strong>. This way, we guide our clients on the journey to identify the best investment opportunities. Our expertise allows this partnership with our clients to result in&nbsp;<strong>investments that maximize financial returns<\/strong>. While providing a sophisticated lifestyle, within what the client seeks.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/06\/florianopolis-capital-segura-do-pais.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/06\/florianopolis-capital-segura-do-pais-1024x1024.webp\" alt=\"Qual a capital mais segura do Brasil? Florian\u00f3polis!\" class=\"wp-image-61058\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/06\/florianopolis-capital-segura-do-pais-1024x1024.webp 1024w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/06\/florianopolis-capital-segura-do-pais-600x600.webp 600w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/06\/florianopolis-capital-segura-do-pais-150x150.webp 150w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/06\/florianopolis-capital-segura-do-pais-768x768.webp 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/06\/florianopolis-capital-segura-do-pais-12x12.webp 12w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/06\/florianopolis-capital-segura-do-pais-60x60.webp 60w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/06\/florianopolis-capital-segura-do-pais.webp 1283w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"h-conhecemos-e-entendemos-tudo-sobre-florianopolis\" class=\"wp-block-heading\">We Know and Understand Everything About Florian\u00f3polis<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">We live in the best place in the world: Florian\u00f3polis. Today, the city offers the best lifestyle in Brazil. In other words, it provides us every day with a unique combination of natural beauty, quality infrastructure, and a strong local culture. Here at Luxury Home, every broker also has the mission of providing our clients with peace of mind in their search for the best opportunity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To offer the best real estate options, it&#039;s essential to have a thorough understanding of the city we love, live, and work in. Therefore, we understand that Floripa is a city with unique characteristics and a diversity of upscale neighborhoods that cater to different client profiles.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Some prefer proximity to extreme sports, while others prefer proximity to technology, while still others prefer the best option that encompasses both. From the most exclusive and sophisticated areas to the quieter, family-friendly regions with a high standard of living, each neighborhood has its own charm and benefits. And here at Luxury, every broker understands this very well.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Knowing all these nuances is a differentiator that allows us to present options that are truly the perfect match.<\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"lhf-imoveis-shortcode\"><div class=\"lhf-imoveis-grid\"><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-em-jurere-internacional-ca010629\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/09\/Casa-em-Jurere-Internacional-em-Florianopolis-37-768x432.jpg\" alt=\"Casa em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>House in Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 6,900,000<\/p><div class=\"lhf-imovel-meta\"><span>4 bedrooms<\/span><span>5 bathrooms<\/span><span>476 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-3-suites-no-joao-paulo-ap007784\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/08\/edited-phn_G8A6680-HDR-1-768x512.jpg\" alt=\"Apartamento 3 Su\u00edtes No Jo\u00e3o Paulo\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>3-Suite Apartment No. Jo\u00e3o Paulo<\/h3><p class=\"lhf-imovel-preco\">R$ 2,790,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>237 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/cobertura-no-quay-em-jurere-internacional-100011\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/05\/Cobertura-no-Quay-em-Jurere-IN-3-768x512.jpg\" alt=\"Cobertura no Quay em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Penthouse at Quay in Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 11,500,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>4 bathrooms<\/span><span>297 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/cobertura-frente-mar-na-praia-brava-11745\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/12\/Cobertura-Praia-Brava-2-768x512.jpg\" alt=\"Cobertura frente mar na Praia Brava\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Seafront penthouse on Praia Brava<\/h3><p class=\"lhf-imovel-preco\">R$ 8,900,000<\/p><div class=\"lhf-imovel-meta\"><span>5 bedrooms<\/span><span>6 bathrooms<\/span><span>344 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-com-vista-mar-em-jurere-internacional-20289\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/03\/web7G8A4173-768x512.jpg\" alt=\"Casa com vista mar em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>House with sea view in Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 39,000,000<\/p><div class=\"lhf-imovel-meta\"><span>6 bedrooms<\/span><span>10 bathrooms<\/span><span>800 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-cacupe-em-condominio-fechado-4946\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/08\/Casa-no-condominio-Saint-Barth-Cacupe-Florianopolis-9-768x512.webp\" alt=\"CASA EM CONDOM\u00cdNIO FECHADO NO CACUP\u00c9\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>HOUSE IN Gated CONDOMINIUM IN CACUP\u00c9<\/h3><p class=\"lhf-imovel-preco\">R$ 15,000,000<\/p><div class=\"lhf-imovel-meta\"><span>5 bedrooms<\/span><span>7 bathrooms<\/span><span>1700 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-com-2-quartos-na-praia-mole-florianopolis-sc-2\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/10\/Fachada-768x432.webp\" alt=\"Apartamento com 2 quartos na praia Mole, Florian\u00f3polis\/SC.\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Apartment with 2 bedrooms at Praia Mole, Florian\u00f3polis\/SC.<\/h3><p class=\"lhf-imovel-preco\">R$ 3.846.316<\/p><div class=\"lhf-imovel-meta\"><span>2 bedrooms<\/span><span>3 bathrooms<\/span><span>117.53 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/cobertura-no-itacorubi-totalmente-reformada-22376\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/Cobertura-no-Itacorubi-em-Florianopolis-5-1-768x512.jpg\" alt=\"Cobertura no Itacorubi totalmente reformada\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Fully renovated penthouse apartment in Itacorubi.<\/h3><p class=\"lhf-imovel-preco\">R$ 4,200,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>3 bathrooms<\/span><span>239 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/apartamento-em-jurere-internacional-luxury-concept-100165\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/09\/Apartamento-em-Jurere-Internacional-17-768x512.jpg\" alt=\"Apartamento 3 su\u00edtes em Jurer\u00ea Internacional | Luxury Concept\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>3-suite apartment in Jurer\u00ea Internacional | Luxury Concept<\/h3><p class=\"lhf-imovel-preco\">R$ 3,950,000<\/p><div class=\"lhf-imovel-meta\"><span>3 bedrooms<\/span><span>4 bathrooms<\/span><span>128 m\u00b2<\/span><\/div><\/div><\/a><\/article><article class=\"lhf-imovel-card\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/properties\/casa-amoraeville-em-jurere-internacional-100072\/\" class=\"lhf-imovel-link\"><div class=\"lhf-imovel-img-wrap\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2026\/06\/Casa-no-Bosque-Amoraeville-em-Jurere-IN-4-768x512.jpg\" alt=\"Casa Amoraeville em Jurer\u00ea Internacional\" loading=\"lazy\"><\/div><div class=\"lhf-imovel-content\"><h3>Amoraeville House in Jurer\u00ea Internacional<\/h3><p class=\"lhf-imovel-preco\">R$ 13,900,000<\/p><div class=\"lhf-imovel-meta\"><span>5 bedrooms<\/span><span>7 bathrooms<\/span><span>555 m\u00b2<\/span><\/div><\/div><\/a><\/article><\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-somos-a-luxury-home-floripa-uma-imobiliaria-especializada-na-venda-de-imoveis-de-luxo-em-florianopolis-para-viver-e-investir\" class=\"wp-block-heading\">We are Luxury Home Floripa, a real estate agency specializing in the sale of luxury properties in Florian\u00f3polis. For living and investing.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Count on our brokers and our specialized real estate advisors to find the perfect property and guarantee your peaceful living in [location].&nbsp;<a href=\"https:\/\/luxuryhomefloripa.com\/imoveis\/\">Florian\u00f3polis<\/a>. Our team operates with the concept of a Boutique of Service, offering a highly personalized and bilingual experience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We are executives who are knowledgeable not only about the characteristics of the properties, but also about the different lifestyles and particularities of each region of Florian\u00f3polis Island. For those arriving in the city and wishing to visualize what it would be like to live here, our selection goes beyond location and square footage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We select properties that perfectly fit your current life stage, considering aspects such as your routine with children, suggestions for schools, sports, businesses, special activities, and the dynamics of each neighborhood \u2014 always with a sensitive eye to your needs and preferences. In other words, from the search to the negotiation, we are by your side every step of the way.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With our experience and extensive knowledge of the region, we will find the ideal place for you to live and invest. We are located in&nbsp;<a href=\"https:\/\/luxuryhomefloripa.com\/area\/jurere-internacional\/\">Jurer\u00ea Internacional<\/a>, at&nbsp;<a href=\"https:\/\/share.google\/nNHmHYtjqjhT3REjA\">Professor Heinz Braunsperger Street, 88 \u2013 Store 3<\/a>. Schedule your visit.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/o-que-e-a-luxury-home\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1322\" height=\"957\" sizes=\"(max-width: 1322px) 100vw, 1322px\" src=\"https:\/\/luxuryhomefloripa.com\/wp-content\/uploads\/2024\/08\/Site_home_buzzluxury-home-1536x640-1.webp\" alt=\"Luxury Home Floripa\u201d class=\" class=\"wp-image-62607\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/08\/Site_home_buzzluxury-home-1536x640-1.webp 1322w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/08\/Site_home_buzzluxury-home-1536x640-1-600x434.webp 600w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/08\/Site_home_buzzluxury-home-1536x640-1-1024x741.webp 1024w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/08\/Site_home_buzzluxury-home-1536x640-1-768x556.webp 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/08\/Site_home_buzzluxury-home-1536x640-1-18x12.webp 18w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/api.whatsapp.com\/send\/?phone=5548996606799\">\u2660 +55 48 99660 6799<\/a><br>\u2660&nbsp;<a href=\"https:\/\/luxuryhomefloripa.com\/contato\/\">dayrocco@luxuryhomefloripa.com.br<\/a><br>\u2660&nbsp;<a href=\"https:\/\/instagram.com\/luxuryhomefloripa\">Follow on Instagram<\/a><br>\u2660&nbsp;<a href=\"https:\/\/luxuryhomefloripa.com\/portfolio\">Check out our Real Estate Portfolio<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Strava is an app that originated with running, cycling, and other physical activities, but its heat map has gained an unexpected use. Recently, a visualization of Chicago went viral on social media after being jokingly described as a kind of portrait of the city&#039;s social class and income. This reaction raised an interesting question: do the places where people choose to run and cycle also help us understand where they like to live?<\/p>","protected":false},"author":10,"featured_media":83112,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[247,331,186,244],"tags":[491,493,477,490,492],"class_list":["post-83408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-esportes","category-estilo-de-vida","category-floripa","category-imovel","tag-bairros-de-florianopolis","tag-estilo-de-vida-ativo","tag-florianopolis-2","tag-qualidade-de-vida-2","tag-strava"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Strava has become a tool for choosing where to live.<\/title>\n<meta name=\"description\" content=\"Strava helps observe active living and urban quality when choosing where to live in Florian\u00f3polis. Check out the tips and insights.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/luxuryhomefloripa.com.br\/en\/strava-virou-ferramenta-para-escolher-onde-morar\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Strava has become a tool for choosing where to live.\" \/>\n<meta property=\"og:description\" content=\"Real estate agency with properties for sale in Florian\u00f3polis. Apartments, Houses, Penthouses, Land Lots and New Developments.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/luxuryhomefloripa.com.br\/en\/strava-virou-ferramenta-para-escolher-onde-morar\/\" \/>\n<meta property=\"og:site_name\" content=\"Luxury Home Floripa\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/luxuryhomefloripa\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-29T17:38:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-29T18:36:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/08\/Casa-no-Marina-Del-Rey-Cacupe-22.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"1600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Day Rocco\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Day Rocco\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"18 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/strava-virou-ferramenta-para-escolher-onde-morar\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/strava-virou-ferramenta-para-escolher-onde-morar\\\/\"},\"author\":{\"name\":\"Day Rocco\",\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/#\\\/schema\\\/person\\\/a60113ff81d1c0dd057e6ea02b4067b4\"},\"headline\":\"Strava virou ferramenta para escolher onde morar\",\"datePublished\":\"2026-08-29T17:38:46+00:00\",\"dateModified\":\"2026-08-29T18:36:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/strava-virou-ferramenta-para-escolher-onde-morar\\\/\"},\"wordCount\":3054,\"publisher\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/strava-virou-ferramenta-para-escolher-onde-morar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/Casa-no-Marina-Del-Rey-Cacupe-22.jpg\",\"keywords\":[\"bairros de Florian\u00f3polis\",\"estilo de vida ativo\",\"Florian\u00f3polis\",\"qualidade de vida\",\"Strava\"],\"articleSection\":[\"Esportes\",\"Estilo de Vida\",\"Floripa\",\"Im\u00f3vel\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/strava-virou-ferramenta-para-escolher-onde-morar\\\/\",\"url\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/strava-virou-ferramenta-para-escolher-onde-morar\\\/\",\"name\":\"Strava virou ferramenta para escolher onde morar\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/strava-virou-ferramenta-para-escolher-onde-morar\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/strava-virou-ferramenta-para-escolher-onde-morar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/Casa-no-Marina-Del-Rey-Cacupe-22.jpg\",\"datePublished\":\"2026-08-29T17:38:46+00:00\",\"dateModified\":\"2026-08-29T18:36:30+00:00\",\"description\":\"O Strava ajuda a observar vida ativa e qualidade urbana ao escolher onde morar em Florian\u00f3polis. 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