{"id":75127,"date":"2025-11-19T18:35:11","date_gmt":"2025-11-19T21:35:11","guid":{"rendered":"https:\/\/luxuryhomefloripa.com.br\/?p=75127"},"modified":"2025-11-20T11:15:54","modified_gmt":"2025-11-20T14:15:54","slug":"podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis","status":"publish","type":"post","link":"https:\/\/luxuryhomefloripa.com.br\/en\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/","title":{"rendered":"Podcast about luxury real estate: Unveiling the transformation in the Florian\u00f3polis market."},"content":{"rendered":"<p>Podcasts today are powerful lenses for reflecting on the transformations in our lives, whether cultural and behavioral, but also in demanding markets, such as the luxury real estate market. In the special episode of the program &quot;Marketing and Success,&quot; broadcast by Jovem Pan News Floripa, Daianny Rocco, executive director and owner of Luxury Home Floripa, brought up a profound conversation about architecture, behavior, and the true meaning of living well.<\/p>\n\n\n\n<p>Initially, the episode revealed more than just trends: it showed the changing mindset of those who live a high-end lifestyle. Today, luxury is about presence, authenticity, and connection with the surrounding space. And Florian\u00f3polis, with its preserved nature and unique lifestyle, has emerged as the new destination sought by people from all over the world, offering peace and sophistication.<\/p>\n\n\n\n<p>Furthermore, the podcast showed how the luxury real estate market in Florian\u00f3polis has established itself as a leading player in Brazil, driven by a growing demand from Brazilians and foreigners who value peace, anonymity, and experiences to lead a truly tranquil life.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"video-container\"><iframe title=\"#89 Marketing and Success | Luxury Market in Florian\u00f3polis: Behavior and Opportunities\" width=\"1778\" height=\"1000\" src=\"https:\/\/www.youtube.com\/embed\/m-KQIwSnc0g?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-o-que-torna-florianopolis-um-destino-incomparavel-para-imoveis-de-luxo\">What makes Florian\u00f3polis an unparalleled destination for luxury real estate?<\/h2>\n\n\n\n<p>First and foremost, our beloved Florian\u00f3polis brings together a rare set of qualities that meet the most demanding desires of those seeking exclusivity: abundant nature, urban safety, preserved beaches, quality in all aspects, gastronomy, high-level education, and a welcoming culture.<\/p>\n\n\n\n<p>Furthermore, the human factor weighs heavily. Here, there is privacy, anonymity, and a lifestyle that respects individuality \u2013 something increasingly rare in large urban centers. Unlike cities like Rio de Janeiro and S\u00e3o Paulo, where luxury is often threatened by security and exposure issues, in Florian\u00f3polis it is possible to live in peace.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/compressx-nextgen\/uploads\/2025\/09\/DJI_0762_desktop.jpg.avif\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/daianny-rocco-scaled.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1308\" height=\"1920\" sizes=\"(max-width: 1308px) 100vw, 1308px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/daianny-rocco-scaled.jpg\" alt=\"Podcast sobre im\u00f3veis de luxo: Revelando a transforma\u00e7\u00e3o no mercado de Florian\u00f3polis\" class=\"wp-image-75159\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/daianny-rocco-scaled.jpg 1308w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/daianny-rocco-409x600.jpg 409w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/daianny-rocco-698x1024.jpg 698w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/daianny-rocco-768x1127.jpg 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/daianny-rocco-1047x1536.jpg 1047w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/daianny-rocco-1395x2048.jpg 1395w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/daianny-rocco-8x12.jpg 8w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">How has Daianny Rocco&#039;s experience shaped a new approach to luxury?<\/h2>\n\n\n\n<p>At first glance, understanding what luxury is requires more than observing trends \u2013 it requires experience. And that&#039;s exactly what Day brings to her career. A trained advertising professional with two decades of experience in Florian\u00f3polis, she worked for years with major brands in the region before founding Luxury Home Floripa \u2013 a project that combined passion, family heritage, and aesthetic sensibility.<\/p>\n\n\n\n<p>In other words, Day saw a gap in the market: high-end properties were being presented without the care and attention they deserved. There was a lack of technique, storytelling, and sensitivity. Therefore, she created a new approach, where each property is treated with the respect and appreciation it deserves. From architectural curation to visual communication, always connecting emotion, value, and history.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.youtube.com\/watch?v=m-KQIwSnc0g&amp;\"><img decoding=\"async\" width=\"1024\" height=\"576\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-2-1024x576.webp\" alt=\"\" class=\"wp-image-75136\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-2-1024x576.webp 1024w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-2-600x338.webp 600w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-2-768x432.webp 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-2-18x10.webp 18w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-2-805x453.webp 805w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-2.webp 1280w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-luxo-hoje-e-silencio-essencia-e-bem-estar-o-que-o-podcast-revelou-sobre-essa-nova-mentalidade\">Luxury today is silence, essence, and well-being: what did the podcast reveal about this new mindset?<\/h2>\n\n\n\n<p>Above all, one of the most striking moments of the podcast was when Daianny explained the new meaning of luxury. Before, luxury was ostentation: houses with a thousand square meters, flashy brands, monumental structures. Currently, luxury is time. It&#039;s about being present, being who you are, and living lightly.<\/p>\n\n\n\n<p>Similar to what is happening in fashion and tourism, the real estate sector has also embraced the concept of quiet luxury. In other words, sophistication is now expressed through subtle gestures, intelligent choices, longevity, and an aesthetic that prioritizes emotional comfort. Architecture follows this trend: integrated environments, natural lighting, organic materials, and high functionality are valued more than excessive adornment.<\/p>\n\n\n\n<p>Still, part of the market remains stuck in &quot;old luxury&quot;: imposing projects, but empty of soul. Daianny, on the podcast, was emphatic: &quot;True luxury today is being able to be yourself, without having to create a character.&quot; This reflects an audience that seeks to live well\u2014not just appear to live well.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/compressx-nextgen\/uploads\/2024\/10\/DJI_0303-edit.webp.avif\" alt=\"\"\/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">How is the behavior of the high-end buyer changing?<\/h2>\n\n\n\n<p>First and foremost, today&#039;s consumer, both Brazilian and foreign, is more aware, informed, and demanding. They want to understand why a property has that value, how it was built, what the project&#039;s unique features are, the finishes, the layout, the environmental impact, and how practical it can be for everyday life.<\/p>\n\n\n\n<p>Furthermore, many families conduct trial periods before making a permanent move \u2013 renting properties for a trial period to assess whether the family likes and adapts to Florian\u00f3polis. And they always fall in love with it.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/compressx-nextgen\/uploads\/2024\/08\/lancamento-frente-mar-jurere-floripa-34.webp.avif\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/compressx-nextgen\/uploads\/2024\/08\/oceana-lancamento-frente-mar-jurere-floripa-20-1024x707.webp.avif\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/compressx-nextgen\/uploads\/2024\/08\/oceana-lancamento-frente-mar-jurere-floripa-27-1024x694.webp.avif\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/compressx-nextgen\/uploads\/2023\/10\/MORADAS-DO-CENTO-LAGOA_05_JARDIM_LAGOA-2048x1153.webp.avif\" alt=\"\"\/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Living half the year here and half abroad: how Floripa caters to the lifestyle of luxury nomads.<\/h2>\n\n\n\n<p>Currently, a new reality exists among high-end buyers: splitting the year between two hemispheres. Many clients of Luxury Home Floripa own homes in Miami, California, Portugal, or Australia and choose to live six months abroad and six months in Florian\u00f3polis. This choice is not by chance.<\/p>\n\n\n\n<p>For example, the combination of the Brazilian summer and the warmth of its people makes Floripa irresistible. Here, foreigners feel welcome, live in peace, and enjoy the best the city has to offer: clean beaches, high-quality gastronomy, outdoor sports, and a family-friendly atmosphere.<\/p>\n\n\n\n<p>From the same perspective, costs also play a role. A decent high-end property costs $500,000 in Europe or America, while a similar property, very close to the sea and with high-quality finishes and construction, can be acquired in Florian\u00f3polis for R$2.5 million. This makes the investment accessible and advantageous for those coming from outside the region\u2014especially considering the annual appreciation of R$251 to R$401 in new developments in certain areas.<\/p>\n\n\n\n<p>Therefore, Floripa perfectly caters to this flexible, hybrid, and sophisticated lifestyle. Whether for relaxation, living, or investment, the island is positioned as the new address for those seeking to truly live well.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Floripa vs. S\u00e3o Paulo: why are so many families migrating?<\/h2>\n\n\n\n<p>Often, living in large metropolises, such as S\u00e3o Paulo, demands extremely high costs: armored car, condominium with triple security, international school, driver, supervision of children, etc. In addition to a permanent state of anxiety. A heavy and very expensive structure. Therefore, more and more families from S\u00e3o Paulo are choosing to maintain their bases in Florian\u00f3polis and use the air bridge for business.<\/p>\n\n\n\n<p>With this, the cost of living is reduced by up to a third \u2013 without sacrificing comfort. For example, a bilingual school that costs an average of R$15,000 in S\u00e3o Paulo costs R$3,500 in Florian\u00f3polis, with the same educational standard.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom.webp\"><img decoding=\"async\" width=\"1024\" height=\"576\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-1024x576.webp\" alt=\"\" class=\"wp-image-64079\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-1024x576.webp 1024w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-600x338.webp 600w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-768x432.webp 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-1536x864.webp 1536w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-18x10.webp 18w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom-805x453.webp 805w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/10\/Florianopolis-Jonata-Rocha-Secom.webp 1888w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-o-imovel-ideal-para-o-luxo-atual-o-que-esta-mudando-nas-plantas-e-nos-projetos\">The ideal property for today&#039;s luxury: what&#039;s changing in floor plans and designs?<\/h2>\n\n\n\n<p>Above all, one of the most relevant points discussed in the podcast was the silent, yet profound, transformation in the profile of residential floor plans. Today, spacious, functional apartments with smart solutions are the main demand among high-end clients.<\/p>\n\n\n\n<p>For example, bedrooms that accommodate king-size beds, spacious closets, and laundry rooms located in the private area have become important differentiators. Instead of carrying clothes and linens through the entire property, as is common in many outdated designs, new developments prioritize logic and practicality in everyday life. This is even inspired by common floor plans in cities like Miami.<\/p>\n\n\n\n<p>Furthermore, the need for breathing space between the towers \u2013 with distances of 20 to 30 meters between buildings \u2013 reinforces the desire for privacy and integration with green areas. Projects with excessive density, where windows face each other just a few meters apart, are being rejected by this demanding public.<\/p>\n\n\n\n<p>Consequently, construction companies that understand this new way of living are already inviting specialists like Day to participate in the approval process for the design of the floor plans from the beginning, adapting the developments to the real needs of the buyers.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/12\/floripa-airport-1.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"453\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/12\/floripa-airport-1-1024x453.webp\" alt=\"\" class=\"wp-image-57320\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/12\/floripa-airport-1-1024x453.webp 1024w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/12\/floripa-airport-1-300x133.webp 300w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/12\/floripa-airport-1-768x339.webp 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/12\/floripa-airport-1-1536x679.webp 1536w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/12\/floripa-airport-1.webp 1561w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-a-valorizacao-imobiliaria-de-floripa-por-que-investidores-internacionais-estao-de-olho\">Real estate appreciation in Florian\u00f3polis: why are international investors interested?<\/h2>\n\n\n\n<p>Therefore, it&#039;s no surprise that the real estate market in Florian\u00f3polis is among the most valuable in the country. <strong>podcast<\/strong>, Daianny revealed impressive data: off-plan properties can appreciate in value by between <strong>25% and 40% per year<\/strong>, depending on the type and location.<\/p>\n\n\n\n<p>Regions like Campeche, Cacup\u00e9, and Jurer\u00ea are home to high-end developments, and the appetite for beachfront properties is ever-increasing\u2014especially because they are scarce. The island, by its very nature, has geographical and environmental limitations, making every square meter a precious asset.<\/p>\n\n\n\n<p>Therefore, when international investors compare Florian\u00f3polis with destinations like Miami, the Algarve, or Dubai, they perceive clear advantages: accelerated appreciation, lower entry costs, a privileged lifestyle, and personal safety.<\/p>\n\n\n\n<p>Furthermore, there is strong pent-up demand for high-end properties for annual rental\u2014especially houses with large square footage. Properties in Jurer\u00ea, for example, can yield up to <strong>R$ 70 thousand per month<\/strong>, thus becoming highly profitable assets.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.youtube.com\/watch?v=m-KQIwSnc0g&amp;\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-1-1024x576.webp\" alt=\"\" class=\"wp-image-75135\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-1-1024x576.webp 1024w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-1-600x338.webp 600w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-1-768x432.webp 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-1-18x10.webp 18w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-1-805x453.webp 805w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-1.webp 1280w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-florianopolis-como-cidade-cosmopolita-dados-tendencias-e-transformacoes-no-turismo-e-investimento-estrangeiro\">Florian\u00f3polis as a cosmopolitan city: data, trends and transformations in tourism and foreign investment.<\/h2>\n\n\n\n<p>Currently, the whole world looks at Florian\u00f3polis with different eyes. <strong>podcast<\/strong>, It became evident that the city has already transformed into a cosmopolitan destination, driven by factors such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Growth of international tourism<\/li>\n\n\n\n<li>Direct routes operated by foreign companies<\/li>\n\n\n\n<li>Presence of Russian, American, Portuguese, and Argentinian families living in neighborhoods such as Jurer\u00ea, Cacup\u00e9, Jo\u00e3o Paulo...<\/li>\n\n\n\n<li>The explosion of the technology sector and digital nomads.<\/li>\n<\/ul>\n\n\n\n<p>In other words, the city has ceased to be just a summer retreat and has become a destination for housing, remote work, and strategic investments. Here at Luxury Home Floripa, we already operate with multilingual service and a website in six languages (<a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/\">Portuguese<\/a>, <a href=\"https:\/\/luxuryhomefloripa.com.br\/en\/\">English<\/a>, <a href=\"https:\/\/luxuryhomefloripa.com.br\/es\/\">Spanish<\/a>, <a href=\"https:\/\/luxuryhomefloripa.com.br\/de\/\">German<\/a>, <a href=\"https:\/\/luxuryhomefloripa.com.br\/ru\/\">Russian<\/a> It is <a href=\"https:\/\/luxuryhomefloripa.com.br\/fr\/\">French<\/a>) and preparing the team to accommodate this new global profile.<\/p>\n\n\n\n<p>As a result, construction companies are adapting their projects, the airport is expanding as an international hub, and the service sector is evolving to cater to an increasingly culturally diverse community. The capital of Santa Catarina has ceased to be just &quot;the island of magic&quot;\u2014now, it is also the island of global opportunities.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2023\/05\/florianopolis-melhor-lugar-para-aposentar-1024x683.webp\" alt=\"\"\/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-como-a-melhor-idade-esta-moldando-um-novo-mercado-imobiliario-de-alto-padrao\">How is the aging population shaping a new high-end real estate market?<\/h2>\n\n\n\n<p>At first glance, it may seem that the luxury real estate market caters only to young families and international investors. However, there is a latent and growing demand from older adults for real estate products that respect their stage of life with elegance, independence, and vitality.<\/p>\n\n\n\n<p>Day made it clear in <strong>podcast<\/strong> This demographic is far from wanting to live in spaces that look like they belong to the elderly. Quite the opposite. Men and women over 60 today are health-conscious, play sports, are digitally active, and seek apartments with comfort, natural light, sunny balconies, and communal areas.<\/p>\n\n\n\n<p>As a result, developments with integrated services are emerging: Pilates, water aerobics, physiotherapy, cafes, restaurants, social spaces, and even travel agencies within the condominiums themselves. In other words, these are projects that embrace longevity with respect and sophistication, creating a new paradigm for aging.<\/p>\n\n\n\n<p>Furthermore, these properties are not compact. The new generation of older adults doesn&#039;t accept living in 25m\u00b2 studios. They seek spacious, functional, and adapted spaces\u2014even when living alone. Luxury, in this case, is living well in every detail of daily life.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/luxuryhomefloripa.com.br\/slider\/02-slider-home-apartamentos-desktop.avif\" alt=\"\"\/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-se-voce-quer-paz-venha-morar-em-floripa\">If you want peace, come live in Floripa!<\/h2>\n\n\n\n<p>Finally, this <strong>podcast<\/strong> The interview with Daianny Rocco was much more than just about real estate\u2014it was a lesson on behavior, architecture, marketing, and lifestyle. The conversation revealed a Florian\u00f3polis that is growing with purpose, respects its essence, and embraces the new luxury with intelligence and sensitivity.<\/p>\n\n\n\n<p>In other words, we are facing a unique moment. Florian\u00f3polis is today the meeting point between sophistication and simplicity, between nature and technology, between local roots and international projection.<\/p>\n\n\n\n<p>Therefore, investing or living here means being part of a cultural transformation. And if the podcast showed anything clearly, it was this: luxury now means being at peace, with space, light, purpose, and presence. And few places in the world embody this as well as Floripa.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.youtube.com\/watch?v=m-KQIwSnc0g&amp;\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3-1024x576.webp\" alt=\"\" class=\"wp-image-75134\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3-1024x576.webp 1024w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3-600x338.webp 600w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3-768x432.webp 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3-18x10.webp 18w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3-805x453.webp 805w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3.webp 1280w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-somos-a-luxury-home-floripa-uma-imobiliaria-especializada-na-venda-de-imoveis-de-luxo-em-florianopolis-para-viver-e-investir\">We are Luxury Home Floripa, a real estate agency specializing in the sale of luxury properties in Florian\u00f3polis. For living and investing.<\/h2>\n\n\n\n<p>Count on our brokers and our specialized real estate advisors to find the perfect property and guarantee your peaceful living in [location].&nbsp;<a href=\"https:\/\/luxuryhomefloripa.com\/imoveis\/\">Florian\u00f3polis<\/a>. Our team operates with the concept of a Boutique of Service, offering a highly personalized and bilingual experience.<\/p>\n\n\n\n<p>We are executives who are knowledgeable not only about the characteristics of the properties, but also about the different lifestyles and particularities of each region of Florian\u00f3polis Island. For those arriving in the city and wishing to visualize what it would be like to live here, our selection goes beyond location and square footage.<\/p>\n\n\n\n<p>We select properties that perfectly fit your current life stage, considering aspects such as your routine with children, suggestions for schools, sports, businesses, special activities, and the dynamics of each neighborhood \u2014 always with a sensitive eye to your needs and preferences. In other words, from the search to the negotiation, we are by your side every step of the way.<\/p>\n\n\n\n<p>With our experience and extensive knowledge of the region, we will find the ideal place for you to live and invest. We are located in&nbsp;<a href=\"https:\/\/luxuryhomefloripa.com\/area\/jurere-internacional\/\">Jurer\u00ea Internacional<\/a>, at&nbsp;<a href=\"https:\/\/share.google\/nNHmHYtjqjhT3REjA\">Professor Heinz Braunsperger Street, 88 \u2013 Store 3<\/a>. Schedule your visit.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/luxuryhomefloripa.com\/o-que-e-a-buzz-luxury-home\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"640\" sizes=\"(max-width: 1536px) 100vw, 1536px\" src=\"https:\/\/luxuryhomefloripa.com\/wp-content\/uploads\/2024\/08\/Site_home_buzzluxury-home-1536x640-1.webp\" alt=\"Buzz Luxury Home \" class=\"wp-image-62607\" srcset=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/08\/Site_home_buzzluxury-home-1536x640-1.webp 1536w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/08\/Site_home_buzzluxury-home-1536x640-1-600x250.webp 600w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/08\/Site_home_buzzluxury-home-1536x640-1-1024x427.webp 1024w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/08\/Site_home_buzzluxury-home-1536x640-1-768x320.webp 768w, https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2024\/08\/Site_home_buzzluxury-home-1536x640-1-18x8.webp 18w\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><a href=\"https:\/\/api.whatsapp.com\/send\/?phone=5548996606799\">\u2660 +55 48 99660 6799<\/a><br>\u2660&nbsp;<a href=\"https:\/\/luxuryhomefloripa.com\/contato\/\">dayrocco@luxuryhomefloripa.com.br<\/a><br>\u2660&nbsp;<a href=\"https:\/\/instagram.com\/luxuryhomefloripa\">Follow on Instagram<\/a><br>\u2660&nbsp;<a href=\"https:\/\/luxuryhomefloripa.com\/portfolio\">Check out our Real Estate Portfolio<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Podcasts today are powerful lenses for reflecting on the transformations in our lives, whether cultural and behavioral, but also in demanding markets, such as the luxury real estate market. In a special episode of the program &quot;Successful Marketing,&quot; broadcast by Jovem Pan News Floripa, Daianny Rocco, executive director and owner of Luxury Home Floripa, brought up a profound conversation about architecture, behavior, and the true meaning of living well.<\/p>","protected":false},"author":10,"featured_media":75134,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_daextam_enable_autolinks":"1","footnotes":""},"categories":[1],"tags":[],"class_list":["post-75127","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artigos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Podcast sobre im\u00f3veis de luxo: Transforma\u00e7\u00e3o no mercado<\/title>\n<meta name=\"description\" content=\"Neste podcast exclusivo,\u202fDaianny\u202fRocco explora como Florian\u00f3polis se tornou refer\u00eancia em im\u00f3veis de luxo, revelando novo conceito de morar.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/luxuryhomefloripa.com.br\/en\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Podcast sobre im\u00f3veis de luxo: Revelando a transforma\u00e7\u00e3o no mercado de Florian\u00f3polis\" \/>\n<meta property=\"og:description\" content=\"Imobili\u00e1ria com Im\u00f3veis de alto padr\u00e3o \u00e0 venda em Florian\u00f3polis. Apartamentos, Casas, Coberturas, Terrenos e Lan\u00e7amentos de luxo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/luxuryhomefloripa.com.br\/en\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/\" \/>\n<meta property=\"og:site_name\" content=\"Luxury Home Floripa\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/luxuryhomefloripa\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-19T21:35:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-20T14:15:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Andr\u00e9 Lui Bernardo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andr\u00e9 Lui Bernardo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"15 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\\\/\"},\"author\":{\"name\":\"Andr\u00e9 Lui Bernardo\",\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/#\\\/schema\\\/person\\\/a60113ff81d1c0dd057e6ea02b4067b4\"},\"headline\":\"Podcast sobre im\u00f3veis de luxo: Revelando a transforma\u00e7\u00e3o no mercado de Florian\u00f3polis\",\"datePublished\":\"2025-11-19T21:35:11+00:00\",\"dateModified\":\"2025-11-20T14:15:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\\\/\"},\"wordCount\":2362,\"publisher\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/podcast-imoveis-de-luxo-3.webp\",\"articleSection\":[\"Artigos\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\\\/\",\"url\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\\\/\",\"name\":\"Podcast sobre im\u00f3veis de luxo: Transforma\u00e7\u00e3o no mercado\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/podcast-imoveis-de-luxo-3.webp\",\"datePublished\":\"2025-11-19T21:35:11+00:00\",\"dateModified\":\"2025-11-20T14:15:54+00:00\",\"description\":\"Neste podcast exclusivo,\u202fDaianny\u202fRocco explora como Florian\u00f3polis se tornou refer\u00eancia em im\u00f3veis de luxo, revelando novo conceito de morar.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\\\/#primaryimage\",\"url\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/podcast-imoveis-de-luxo-3.webp\",\"contentUrl\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/podcast-imoveis-de-luxo-3.webp\",\"width\":1280,\"height\":720,\"caption\":\"Podcast sobre im\u00f3veis de luxo: Revelando a transforma\u00e7\u00e3o no mercado de Florian\u00f3polis\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Podcast sobre im\u00f3veis de luxo: Revelando a transforma\u00e7\u00e3o no mercado de Florian\u00f3polis\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/#website\",\"url\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/\",\"name\":\"Luxury Home Floripa - Imobili\u00e1ria com Im\u00f3veis de alto padr\u00e3o em Florian\u00f3polis\",\"description\":\"Imobili\u00e1ria em Jurer\u00ea - Florian\u00f3polis com Im\u00f3veis de alto padr\u00e3o \u00e0 venda em Florian\u00f3polis. Apartamentos, casas, coberturas, terrenos e lan\u00e7amentos de luxo.\",\"publisher\":{\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/#organization\"},\"alternateName\":\"Luxury Home Floripa\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/#organization\",\"name\":\"Luxury Home Floripa - Imobili\u00e1ria com Im\u00f3veis de alto padr\u00e3o em Florian\u00f3polis\",\"alternateName\":\"Luxury Home Floripa\",\"url\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/luxury-home-floripa.png\",\"contentUrl\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/luxury-home-floripa.png\",\"width\":1200,\"height\":675,\"caption\":\"Luxury Home Floripa - Imobili\u00e1ria com Im\u00f3veis de alto padr\u00e3o em Florian\u00f3polis\"},\"image\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/luxury-home-floripa.png\",\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/luxuryhomefloripa\",\"https:\\\/\\\/www.instagram.com\\\/luxuryhomefloripa\\\/\",\"https:\\\/\\\/pinterest.com\\\/luxuryhomefloripa\\\/\"],\"description\":\"Imobili\u00e1ria em Jurer\u00ea, focada em lan\u00e7amentos e im\u00f3veis de alto padr\u00e3o e luxo na cidade de Florian\u00f3polis e em toda a regi\u00e3o da grande Florian\u00f3polis. Equipe especializada no mercado de Florian\u00f3polis com mais de 20 anos de experi\u00eancia.\",\"email\":\"dayrocco@luxuryhomefloripa.com.br\",\"telephone\":\"+5548996606799\",\"legalName\":\"LUXURY HOME FLORIPA\",\"foundingDate\":\"2021-01-23\",\"vatID\":\"57.909.495\\\/0001-93\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"11\",\"maxValue\":\"50\"},\"address\":{\"@type\":\"PostalAddress\",\"streetAddress\":\"R. Prof. Heinz Braunsperger, 88 - Loja 3 - Jurer\u00ea Internacional\",\"addressLocality\":\"Florian\u00f3polis\",\"addressRegion\":\"Santa Catarina\",\"postalCode\":\"88053-680\",\"addressCountry\":\"BR\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/#\\\/schema\\\/person\\\/a60113ff81d1c0dd057e6ea02b4067b4\",\"name\":\"Andr\u00e9 Lui Bernardo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3c2d29825ec3b0bc7f1fdb27ff8adc8039c1c33e6c9dc8fd1e690c641ead0ef3?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3c2d29825ec3b0bc7f1fdb27ff8adc8039c1c33e6c9dc8fd1e690c641ead0ef3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3c2d29825ec3b0bc7f1fdb27ff8adc8039c1c33e6c9dc8fd1e690c641ead0ef3?s=96&d=mm&r=g\",\"caption\":\"Andr\u00e9 Lui Bernardo\"},\"sameAs\":[\"https:\\\/\\\/www.luiconceitocriativo.com\\\/\"],\"url\":\"https:\\\/\\\/luxuryhomefloripa.com.br\\\/en\\\/author\\\/andre-lui-bernardo\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Podcast sobre im\u00f3veis de luxo: Transforma\u00e7\u00e3o no mercado","description":"Neste podcast exclusivo,\u202fDaianny\u202fRocco explora como Florian\u00f3polis se tornou refer\u00eancia em im\u00f3veis de luxo, revelando novo conceito de morar.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/luxuryhomefloripa.com.br\/en\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/","og_locale":"en_US","og_type":"article","og_title":"Podcast sobre im\u00f3veis de luxo: Revelando a transforma\u00e7\u00e3o no mercado de Florian\u00f3polis","og_description":"Imobili\u00e1ria com Im\u00f3veis de alto padr\u00e3o \u00e0 venda em Florian\u00f3polis. Apartamentos, Casas, Coberturas, Terrenos e Lan\u00e7amentos de luxo.","og_url":"https:\/\/luxuryhomefloripa.com.br\/en\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/","og_site_name":"Luxury Home Floripa","article_publisher":"https:\/\/www.facebook.com\/luxuryhomefloripa","article_published_time":"2025-11-19T21:35:11+00:00","article_modified_time":"2025-11-20T14:15:54+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3.webp","type":"image\/webp"}],"author":"Andr\u00e9 Lui Bernardo","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Andr\u00e9 Lui Bernardo","Est. reading time":"15 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/luxuryhomefloripa.com.br\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/#article","isPartOf":{"@id":"https:\/\/luxuryhomefloripa.com.br\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/"},"author":{"name":"Andr\u00e9 Lui Bernardo","@id":"https:\/\/luxuryhomefloripa.com.br\/#\/schema\/person\/a60113ff81d1c0dd057e6ea02b4067b4"},"headline":"Podcast sobre im\u00f3veis de luxo: Revelando a transforma\u00e7\u00e3o no mercado de Florian\u00f3polis","datePublished":"2025-11-19T21:35:11+00:00","dateModified":"2025-11-20T14:15:54+00:00","mainEntityOfPage":{"@id":"https:\/\/luxuryhomefloripa.com.br\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/"},"wordCount":2362,"publisher":{"@id":"https:\/\/luxuryhomefloripa.com.br\/#organization"},"image":{"@id":"https:\/\/luxuryhomefloripa.com.br\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/#primaryimage"},"thumbnailUrl":"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3.webp","articleSection":["Artigos"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/luxuryhomefloripa.com.br\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/","url":"https:\/\/luxuryhomefloripa.com.br\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/","name":"Podcast sobre im\u00f3veis de luxo: Transforma\u00e7\u00e3o no mercado","isPartOf":{"@id":"https:\/\/luxuryhomefloripa.com.br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/luxuryhomefloripa.com.br\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/#primaryimage"},"image":{"@id":"https:\/\/luxuryhomefloripa.com.br\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/#primaryimage"},"thumbnailUrl":"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3.webp","datePublished":"2025-11-19T21:35:11+00:00","dateModified":"2025-11-20T14:15:54+00:00","description":"Neste podcast exclusivo,\u202fDaianny\u202fRocco explora como Florian\u00f3polis se tornou refer\u00eancia em im\u00f3veis de luxo, revelando novo conceito de morar.","breadcrumb":{"@id":"https:\/\/luxuryhomefloripa.com.br\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/luxuryhomefloripa.com.br\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/luxuryhomefloripa.com.br\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/#primaryimage","url":"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3.webp","contentUrl":"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/podcast-imoveis-de-luxo-3.webp","width":1280,"height":720,"caption":"Podcast sobre im\u00f3veis de luxo: Revelando a transforma\u00e7\u00e3o no mercado de Florian\u00f3polis"},{"@type":"BreadcrumbList","@id":"https:\/\/luxuryhomefloripa.com.br\/podcast-sobre-imoveis-de-luxo-revelando-a-transformacao-no-mercado-de-florianopolis\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/luxuryhomefloripa.com.br\/"},{"@type":"ListItem","position":2,"name":"Podcast sobre im\u00f3veis de luxo: Revelando a transforma\u00e7\u00e3o no mercado de Florian\u00f3polis"}]},{"@type":"WebSite","@id":"https:\/\/luxuryhomefloripa.com.br\/#website","url":"https:\/\/luxuryhomefloripa.com.br\/","name":"Luxury Home Floripa - Real Estate Agency with high-end properties in Florian\u00f3polis","description":"Imobili\u00e1ria em Jurer\u00ea - Florian\u00f3polis com Im\u00f3veis de alto padr\u00e3o \u00e0 venda em Florian\u00f3polis. Apartamentos, casas, coberturas, terrenos e lan\u00e7amentos de luxo.","publisher":{"@id":"https:\/\/luxuryhomefloripa.com.br\/#organization"},"alternateName":"Luxury Home Floripa","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/luxuryhomefloripa.com.br\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/luxuryhomefloripa.com.br\/#organization","name":"Luxury Home Floripa - Real Estate Agency with high-end properties in Florian\u00f3polis","alternateName":"Luxury Home Floripa","url":"https:\/\/luxuryhomefloripa.com.br\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/luxuryhomefloripa.com.br\/#\/schema\/logo\/image\/","url":"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/luxury-home-floripa.png","contentUrl":"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/luxury-home-floripa.png","width":1200,"height":675,"caption":"Luxury Home Floripa - Imobili\u00e1ria com Im\u00f3veis de alto padr\u00e3o em Florian\u00f3polis"},"image":"https:\/\/luxuryhomefloripa.com.br\/wp-content\/uploads\/2025\/11\/luxury-home-floripa.png","sameAs":["https:\/\/www.facebook.com\/luxuryhomefloripa","https:\/\/www.instagram.com\/luxuryhomefloripa\/","https:\/\/pinterest.com\/luxuryhomefloripa\/"],"description":"Imobili\u00e1ria em Jurer\u00ea, focada em lan\u00e7amentos e im\u00f3veis de alto padr\u00e3o e luxo na cidade de Florian\u00f3polis e em toda a regi\u00e3o da grande Florian\u00f3polis. Equipe especializada no mercado de Florian\u00f3polis com mais de 20 anos de experi\u00eancia.","email":"dayrocco@luxuryhomefloripa.com.br","telephone":"+5548996606799","legalName":"LUXURY HOME FLORIPA","foundingDate":"2021-01-23","vatID":"57.909.495\/0001-93","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"11","maxValue":"50"},"address":{"@type":"PostalAddress","streetAddress":"R. Prof. Heinz Braunsperger, 88 - Loja 3 - Jurer\u00ea Internacional","addressLocality":"Florian\u00f3polis","addressRegion":"Santa Catarina","postalCode":"88053-680","addressCountry":"BR"}},{"@type":"Person","@id":"https:\/\/luxuryhomefloripa.com.br\/#\/schema\/person\/a60113ff81d1c0dd057e6ea02b4067b4","name":"Andr\u00e9 Lui Bernardo","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/3c2d29825ec3b0bc7f1fdb27ff8adc8039c1c33e6c9dc8fd1e690c641ead0ef3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3c2d29825ec3b0bc7f1fdb27ff8adc8039c1c33e6c9dc8fd1e690c641ead0ef3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3c2d29825ec3b0bc7f1fdb27ff8adc8039c1c33e6c9dc8fd1e690c641ead0ef3?s=96&d=mm&r=g","caption":"Andr\u00e9 Lui Bernardo"},"sameAs":["https:\/\/www.luiconceitocriativo.com\/"],"url":"https:\/\/luxuryhomefloripa.com.br\/en\/author\/andre-lui-bernardo\/"}]}},"_links":{"self":[{"href":"https:\/\/luxuryhomefloripa.com.br\/en\/wp-json\/wp\/v2\/posts\/75127","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luxuryhomefloripa.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luxuryhomefloripa.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luxuryhomefloripa.com.br\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/luxuryhomefloripa.com.br\/en\/wp-json\/wp\/v2\/comments?post=75127"}],"version-history":[{"count":8,"href":"https:\/\/luxuryhomefloripa.com.br\/en\/wp-json\/wp\/v2\/posts\/75127\/revisions"}],"predecessor-version":[{"id":75161,"href":"https:\/\/luxuryhomefloripa.com.br\/en\/wp-json\/wp\/v2\/posts\/75127\/revisions\/75161"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/luxuryhomefloripa.com.br\/en\/wp-json\/wp\/v2\/media\/75134"}],"wp:attachment":[{"href":"https:\/\/luxuryhomefloripa.com.br\/en\/wp-json\/wp\/v2\/media?parent=75127"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luxuryhomefloripa.com.br\/en\/wp-json\/wp\/v2\/categories?post=75127"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luxuryhomefloripa.com.br\/en\/wp-json\/wp\/v2\/tags?post=75127"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}