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Jurerê Internacional: How planning and sustainability created a different neighborhood in Florianópolis

Published on March 19, 2024 by

Florianópolis, the beautiful capital of Santa Catarina, is home to an incomparable urban treasure: Jurerê Internacional. Founded in 1980 by Grupo Habitasul, this remarkable neighborhood is much more than just one of the best places to live in the world – it is a masterpiece of architectural, urban and environmental planning. That turned it into an icon of sustainable development and quality of life, setting an example for the whole world.

Jurerê Internacional: A Neighborhood Planned to Perfection

Since its inception, Jurerê Internacional has been conceived with its own master plan. A visionary guide that is constantly reviewed and updated by the Habitasul Group's architecture team. Thus, over the decades, four master plans have been developed, each adapting to the fundamental guidelines and the phased implementation strategy.

The highlight of Jurerê Internacional's planning is its multifunctional and self-sufficient nature, designed to provide a balanced and convenient living experience. As such, it was officially recognized as an "urban hub" in the Florianópolis Master Plan in 2014. The neighborhood offers a full range of services, from housing and employment to leisure and shopping options, significantly reducing the need for commutes.

Furthermore, the neighborhood has its own sanitation system, the SAE (Jurerê Internacional Water and Sewage System). This system guarantees an autonomous and efficient infrastructure for water supply and sewage treatment. It is noteworthy that the SAE is nationally recognized for its ISO 9001 and 14001 certifications. This makes it the only vacuum sewage collection system in the country, demonstrating an exceptional commitment to sustainability and the environment.

Sustainability in Action: Preserving the Environment and Fostering Community

Sustainability is more than a value for the Habitasul Group – it is an active commitment to the balance between environmental, economic, social and cultural aspects. In this way, the company constantly seeks to promote local development. And as evidenced by the collaboration with local fishermen to supply the hotels managed by the group, such as IL Campanario and Jurerê Beach Village.

Currently, Jurerê OPEN is another tangible example of this commitment, opening space for local stallholders to sell organic products every Wednesday. Therefore, these initiatives not only boost the local economy, but also strengthen community bonds and promote a healthy and conscious lifestyle.

Furthermore, the Habitasul Group integrates sustainability into all its projects, designing buildings that minimize environmental impact and maximize benefits for nature and residents. An emblematic example is the park of more than 155 thousand m² under development, which will not only provide leisure for the community, but will also preserve the local fauna and flora, reflecting the lasting commitment to environmental conservation.


Explore more videos about properties in Jurerê on our channel YouTube @BuzzFlorianopolis.

Jurerê 2050: The Sustainable Future of the Neighborhood

The Jurerê 2050 Project represents a significant milestone in the future of the neighborhood and Florianópolis as a whole. It is an opportunity for the Habitasul Group to once again demonstrate its leadership in innovation and sustainability, presenting a comprehensive plan that incorporates public and green areas, with a focus on quality of life and environmental preservation.

Long-term projects like Jurerê 2050 require careful planning and creativity, ensuring they meet the needs and aspirations of the community, while respecting the principles of sustainability and environmental responsibility.

Commitment to Community Well-Being

In addition to its large-scale projects, the Habitasul Group is also dedicated to initiatives that promote the well-being and quality of life of the population. The adoption of Praça Forte São Luís, on Avenida Beira-Mar Norte, exemplifies this commitment, providing a vibrant and welcoming public space for residents and visitors to enjoy.

Looking forward, the company plans to continue investing in projects that strengthen the city's social and environmental fabric, such as the revitalization of São Francisco de Assis Square in Jurerê Internacional. The vision is to create a connected urban ecosystem where nature and community thrive together, reflecting its ongoing commitment to sustainable development and quality of life.

Luxury and high standard real estate consultancy, in Jurerê Internacional, Florianópolis

Offering a high standard real estate space exclusive to you. With more than 20 years of experience in the market. Therefore, we are ready to advise you in your search for the ideal property, whether for investment or housing in any region of Florianópolis Island.

Furthermore, we are located in one of the most beautiful and sought-after places in the world: Jurerê Internacional, at Rua Alameda César Nascimento – 87, Loja 2, in Infinity Blue. Therefore, we can offer a wide variety of options that meet your life goals and current situation.

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